Media Performance

Publicis Global Delivery; Mumbai; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

Publicis Global Delivery in Mumbai is seeking a Media Performance Associate Manager (Programmatic) to lead multichannel programmatic campaigns across desktop, mobile and video. You will optimize delivery, analyze performance, and collaborate with internal teams to align with client objectives.

The role involves setting up campaigns, maintaining platform knowledge, and translating data into actionable media recommendations and KPI-driven strategies to drive value for our clients.

Qualifications

• Experience managing multichannel programmatic campaigns (desktop, mobile, video).
• Strong ability to analyze campaign performance and optimize results.
• Proven track record in delivering client-ready recommendations.

Responsibilities

• Manage multichannel programmatic campaigns (desktop, mobile, video) and troubleshoot delivery issues.
• Conduct full analysis of campaign performance and optimizations.
• Work with internal teams to provide clients with programmatic media recommendations.
• Traffic creatives into platforms and set up campaigns prior to launch date.
• Maintain knowledge of media technology buying platforms and analytic tools.
• Navigate third-party systems to complete monthly billing documentation.
• Analyze campaign performance and make strategic investments and optimizations.

Skills

Programmatic buying

Campaign analysis

Multichannel campaigns

Client communication

Billing documentation

Job description

Home careers Media Performance Associate Manager - Programmatic

Media Performance Associate Manager - Programmatic

Responsibilities

Your responsibilities as a Media Performance Associate Manager (Programmatic)–

• Manage multichannel programmatic campaigns (desktop, mobile, and video) while troubleshooting campaign delivery and performance issues
• Conduct full analysis of campaign performance, optimizations, issues, etc.
• Work with internal teams to provide clients with programmatic media recommendations and optimization strategies that align with objectives
• Traffic all creatives into platform and set up campaigns prior to launch date
• Maintain knowledge of media technology buying platforms and analytic tools
• Navigate through variety of third-party systems to complete monthly billing documentation
• Analyze campaign performance and make strategic investment and tactical media optimizations
• Provide clients with programmatic media recommendations and optimization strategies that align with objectives
• Deliver input on campaign goals, approaches, and methods to help establish success metrics and KPI s

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