Marketo - Practice Head

Uplers; Dadri; Remote; INR 1,800,000 - 3,000,000; Full time

Job summary

A leading digital marketing agency is seeking a Practice Head - Marketo who will oversee and scale their Marketo practice. This senior role entails managing client relationships, ensuring quality execution of campaigns, and leading a team of specialists. The ideal candidate will have over 6 years of experience in email marketing, strong strategic skills in Marketo, and capability to work in flexible shifts. This position is fully remote, offering a competitive salary and a dynamic work environment.

Qualifications

• 6+ years of experience in CRM / Email Marketing / Marketing Automation, preferably in an agency environment.
• Strong hands-on and strategic experience with Marketo.
• Proven experience managing teams and multiple client accounts.
• Ability to work in AU shift and flexibility to move across shifts if required.
• Strong campaign analytics, attribution, and reporting.
• Excellent stakeholder and client management skills.
• Willingness to work AU shift and adjust shifts as needed.

Responsibilities

• Own the complete client lifecycle: scoping, solutioning, planning, execution, deployment, and performance reporting.
• Lead and scale the Marketo practice, including delivery quality, processes, and best practices.
• Manage and mentor a team of Marketo Campaign Managers / MAP specialists.
• Review campaign performance and provide actionable insights and optimization recommendations.
• Collaborate with Content, Design, Email Production, and Analytics teams to deliver integrated programs
• Act as the primary client-facing lead for Marketo engagements
• Drive operational efficiency, timelines, and delivery SLAs
• Review campaign performance and provide actionable insights and optimization recommendations
• Support pre-sales discussions and solution scoping when required

Skills

CRM / Email Marketing / Marketing Automation

Marketo

Client management

Campaign analytics

Stakeholder management

Shift flexibility

Marketing automation

Education

Marketo Certification

Tools

Salesforce Marketing Cloud

Email Marketing

Job description

Experience: 6.00 + years

Salary: Confidential (based on experience)

Shift: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full time Permanent Position

Note: This is a requirement for Uplers

What do you need for this opportunity?

Marketo, Email Marketing, Salesforce Marketing Cloud

Practice Head - Marketo

Shift: Australian shift

Experience: 6+ years

Employment Type: Permanent

Role Overview

We are looking for a Practice Head - CRM / Campaign Management (Marketo) to lead and scale our Marketo practice. This is a senior leadership role responsible for end-to-end client ownership, team management, and delivery excellence across Marketo-driven CRM and campaign programs. You will manage a team of Marketo specialists and act as a strategic partner to clients, ensuring high-quality execution, measurable outcomes, and strong client relationships.

Key Responsibilities

• Own the complete client lifecycle: scoping, solutioning, planning, execution, deployment, and performance reporting
• Lead and scale the Marketo practice, including delivery quality, processes, and best practices
• Manage and mentor a team of Marketo Campaign Managers / MAP specialists
• Oversee campaign execution across email, journeys, automation, integrations, and reporting
• Collaborate with Content, Design, Email Production, and Analytics teams to deliver integrated programs
• Act as the primary client-facing lead for Marketo engagements
• Drive operational efficiency, timelines, and delivery SLAs
• Review campaign performance and provide actionable insights and optimization recommendations
• Support pre-sales discussions and solution scoping when required

Must-Have Skills & Experience

• 6+ years of experience in CRM / Email Marketing / Marketing Automation, preferably in an agency environment
• Strong hands-on and strategic experience with Marketo
• Marketo Certification (mandatory)
• Proven experience managing teams and multiple client accounts
• Strong understanding of campaign analytics, attribution, and reporting
• Excellent stakeholder and client management skills
• Ability to work in AU shift and flexibility to move across shifts if required

How to apply for this opportunity?

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!

About Uplers

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!