Marketo - Practice Head

Uplers; Coimbatore District; Remote; INR 11,483,000 - 17,225,000; Full time

Benefits offered by this job

Ability to work with global clients

Flexible remote work arrangement

Job summary

A leading marketing agency is seeking a Practice Head - Marketo to lead the Marketo practice. This senior leadership role includes managing a team, ensuring delivery excellence, and building client relationships. The ideal candidate should have over 6 years of experience in CRM and Email Marketing, with strong strategic skills and Marketo Certification. This position offers a full-time permanent opportunity with a remote work setup, requiring flexibility for Australian shifts.

Qualifications

• 6+ years of experience in CRM / Email Marketing / Marketing Automation, preferably in an agency environment.
• Strong hands-on and strategic experience with Marketo.
• Marketo Certification (mandatory).
• Proven experience managing teams and multiple client accounts.
• Strong understanding of campaign analytics, attribution, and reporting.
• Excellent stakeholder and client management skills.
• Ability to work in AU shift and flexibility to move across shifts if required.

Responsibilities

• Own the complete client lifecycle from scoping to performance reporting.
• Lead and scale the Marketo practice with a focus on quality.
• Manage and mentor a team of Marketo Campaign Managers.
• Oversee execution across email, journeys, and automation.
• Collaborate with various teams to deliver integrated programs.
• Act as the primary lead for Marketo engagements.
• Drive operational efficiency and review campaign performance.
• Review campaign performance and provide actionable insights and optimization recommendations.
• Support pre-sales discussions and solution scoping when required.

Skills

Marketo

Email Marketing

Salesforce Marketing Cloud

Team Leadership

Tools

Marketo

Salesforce Marketing Cloud

Email Marketing

Job description

Experience: 6.00 + years

Salary: Confidential (based on experience)

Shift: (GMT+05:30) Asia/Kolkata (IST)

Opportunity Type: Remote

Placement Type: Full time Permanent Position

Note: This is a requirement for Uplers

What do you need for this opportunity?

Marketo, Email Marketing, Salesforce Marketing Cloud

Practice Head - Marketo

Shift: Australian shift

Experience: 6+ years

Employment Type: Permanent

Role Overview

We are looking for a Practice Head - CRM / Campaign Management (Marketo) to lead and scale our Marketo practice. This is a senior leadership role responsible for end-to-end client ownership, team management, and delivery excellence across Marketo-driven CRM and campaign programs. You will manage a team of Marketo specialists and act as a strategic partner to clients, ensuring high-quality execution, measurable outcomes, and strong client relationships.

Key Responsibilities

• Own the complete client lifecycle: scoping, solutioning, planning, execution, deployment, and performance reporting
• Lead and scale the Marketo practice, including delivery quality, processes, and best practices
• Manage and mentor a team of Marketo Campaign Managers / MAP specialists
• Oversee campaign execution across email, journeys, automation, integrations, and reporting
• Collaborate with Content, Design, Email Production, and Analytics teams to deliver integrated programs
• Act as the primary client-facing lead for Marketo engagements
• Drive operational efficiency, timelines, and delivery SLAs
• Review campaign performance and provide actionable insights and optimization recommendations
• Support pre-sales discussions and solution scoping when required

Must-Have Skills & Experience

• 6+ years of experience in CRM / Email Marketing / Marketing Automation, preferably in an agency environment
• Strong hands-on and strategic experience with Marketo
• Marketo Certification (mandatory)
• Proven experience managing teams and multiple client accounts
• Strong understanding of campaign analytics, attribution, and reporting
• Excellent stakeholder and client management skills
• Ability to work in AU shift and flexibility to move across shifts if required

How to apply for this opportunity?

• Step 1: Click On Apply! And Register or Login on our portal.
• Step 2: Complete the Screening Form & Upload updated Resume
• Step 3: Increase your chances to get shortlisted & meet the client for the Interview!

About Uplers

Our goal is to make hiring reliable, simple, and fast. Our role will be to help all our talents find and apply for relevant contractual onsite opportunities and progress in their career. We will support any grievances or challenges you may face during the engagement. (Note: There are many more opportunities apart from this on the portal. Depending on the assessments you clear, you can apply for them as well). So, if you are ready for a new challenge, a great work environment, and an opportunity to take your career to the next level, don't hesitate to apply today. We are waiting for you!