Marketing Manager - Lead Generation

LogiNext; Mumbai; Sur place; INR 800 000 - 1 200 000; Plein temps

Résumé du poste

A leading technology firm seeks a dynamic sales professional focused on lead generation and nurturing. The ideal candidate will have a Bachelor's degree and 4-6 years of experience in appointment setting and sales cycle understanding. You will need excellent communication skills, be comfortable in US shifts, and possess a good understanding of the SaaS market. Your responsibility will include building a strong sales pipeline and engaging with C-level executives across diverse industries to influence them to utilize the company's product suite.

Qualifications

• Minimum 4 years of experience in lead nurturing and generation.
• Proven track record in a product organization.
• Understanding of enterprise technology and SaaS.

Responsabilités

• Identify clients and build a sales pipeline via cold-calling and leads.
• Attract attention of C-level executives in various industries.
• Initiate appointments and sync up with Sales Managers.
• Communicate status regularly and follow up on leads.
• Log all outreach in CRM and produce activity reports.
• Bridge between Marketing and Sales.

Connaissances

Lead nurturing

Lead generation

Appointment setting

Sales cycle knowledge

Verbal communication

Written communication

Time management

Formation

Bachelor’s degree in computer science, IT, mathematics, or similar

Outils

CRM software

Description du poste

Responsibilities

• Identify prospective clients and build a strong sales pipeline for the Sales Managers via cold-calling, outbound leads, email communications, LinkedIn, referrals and other direct marketing methods
• Find unique ways to attract the attention of C-level executives of retail, FMCG, transportation, courier, manufacturing and e-commerce companies across Asia and North America to influence them to use LogiNext Product suite
• Initiate appointments with Sales team and sync-up with the respective Sales Manager to determine meeting output and follow up aggressively to close the deal
• Communicate status on a daily, weekly and monthly basis via phone and emails in accordance with the strategic plan and goal as developed by the Sales Head
• Log and record each-and-every outreach made, in CRM, producing regular activity reports as requested by Sales Head
• Act as a bridge between Marketing and Sales. Be cognizant of each marketing initiative, and work toward corporate objectives

Requirements

• Bachelor’s degree or equivalent in the field of computer science, information technology, mathematics or similar domains
• 4 to 6 years of experience in lead nurturing, lead generation and appointment setting
• Possessing good understanding of sales cycle, with a proven track record in a product organization
• Good working knowledge of enterprise technology and SaaS market
• Ability to take ownership, must work well individually or as a team member and to prosper in a fast-accelerating sales environment
• Knowledge of using CRM would be an added advantage
• Excellent selling skills, presentation skills, verbal and written communication skills and time management skills are essential
• Comfortable working in US shift
• All in all, someone who loves talking, engaging and selling round the clock