Marketing Manager

R Narayan Jewellers; Vadodara; On-site; INR 1,800,000 - 2,600,000; Full time

Job summary

R Narayan Jewellers, a heritage brand with 82 years in Vadodara, seeks a Marketing Manager to plan and execute integrated campaigns that elevate brand visibility and attract new and existing customers. You will coordinate digital and offline promotions, manage social media and content calendars, and oversee in-store events, aligning activities with luxury positioning.

You will collaborate with showroom leadership, sales teams, designers, and vendors, analyze performance, and optimize campaigns

Qualifications

• Experience in marketing strategy and planning, including campaign development and brand positioning.
• Strong digital marketing skills, such as social media management, online advertising, and basic analytics.
• Proficiency in content creation and management, including copywriting, visual briefing, and storytelling for luxury brands.
• Skills in offline and retail marketing, such as event planning, in-store promotions, and local brand outreach.
• Ability to analyze market trends and customer insights to refine marketing activities and measure performance.
• Excellent communication and collaboration skills with showroom, sales, and creative teams.
• Prior experience in jewellery, fashion, luxury retail, or related industries is an advantage.
• Bachelor's degree in Marketing, Business, Communications, or related field.

Responsibilities

• Plan and execute integrated marketing campaigns to strengthen brand visibility.
• Attract new customers and deepen relationships with existing clients.
• Develop marketing strategies and coordinate digital and offline promotions.
• Manage social media, content calendars, and in-store events.
• Collaborate with sales, showroom leadership, designers, and vendors.
• Analyze campaign performance and optimize activities for impact.
• Manage budgets and timelines while reflecting heritage and luxury positioning.

Skills

Marketing strategy

Digital marketing

Content creation

Offline & retail marketing

Brand positioning

Campaign planning

Analytics & insights

Communication & collaboration

Education

Bachelor's degree in Marketing or related field

Job description

Company Description

R Narayan Jewellers is a heritage brand with over 82 years of legacy, founded by Mr. Ambalal Chokshi and led today by Mr. Ramakant Chokshi, a visionary chemical engineer. The brand is known for celebrating India's culture through timeless jewellery designs and offering an immersive, customer-centric experience where visitors are treated like family. Its Alkapuri showroom in Vadodara showcases innovation, opulence, and artistry in every detail. As a cultural ambassador, R Narayan Jewellers preserves traditional craftsmanship while embracing contemporary design and modern retail practices. The brand continues to grow as a symbol of elegance and tradition, committed to delivering enduring excellence for generations to come.

Role Description

This is a full-time, on-site Marketing Manager role based in Vadodara. The Marketing Manager will plan and execute integrated marketing campaigns that strengthen brand visibility, attract new customers, and deepen relationships with existing clients. Day-to-day responsibilities include developing marketing strategies, coordinating digital and offline promotions, managing social media and content calendars, and overseeing in-store events and seasonal campaigns. The role also involves working closely with sales teams and showroom leadership to align marketing initiatives with business goals, analyzing campaign performance, and optimizing activities for maximum impact. The Marketing Manager will collaborate with designers and vendors, manage budgets and timelines, and ensure that all communication reflects the brand's heritage, luxury positioning, and customer-first values.

Qualifications

• Experience in marketing strategy and planning, including campaign development and brand positioning.
• Strong digital marketing skills, such as social media management, online advertising, and basic analytics.
• Proficiency in content creation and management, including copywriting, visual briefing, and storytelling for luxury or lifestyle brands.
• Skills in offline and retail marketing, such as event planning, in-store promotions, and local brand outreach.
• Ability to analyze market trends and customer insights to refine marketing activities and measure performance.
• Excellent communication and collaboration skills, with the ability to work effectively with showroom, sales, and creative teams.
• Prior experience in jewellery, fashion, luxury retail, or related industries is an advantage.
• Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent relevant experience.
• Comfort working on-site in Vadodara and engaging directly with customers, partners, and community stakeholders.