Marketing Manager

RenewCO₂; Chikkaballapura; Hybrid; INR 1,700,000 - 2,000,000; Full time

Job summary

RenewCO2 is seeking its first marketing hire in India to own marketing execution, shaping what we say and where we say it for our industrial buyers. Based in Chikkaballapur, you will lead a small team and collaborate with U.S. leadership to position RenewCO2 as a credible, cost-saving technology partner.

You will own content, website, events, and investor materials, and manage vendors and the budget. This is a build role with hands-on publishing and cross-functional collaboration.

Qualifications

• Five to seven years in B2B marketing.
• Translate technical material into compelling copy without engineer rewrites.
• Comfort with units like tonnes CO2/year, cost per tonne, kWh/kg.
• Experience marketing to industrial buyers with long sales cycles.
• Run a B2B conference program with deadlines and budgets.
• Publish directly in a CMS and manage vendors.

Responsibilities

• Own messaging architecture and positioning for RenewCO2.
• Transform technical content into client-ready copy for engineers and CFOs.
• Monitor adjacent CO2 conversion and energy topics to inform strategy.
• Manage content calendar: technical posts, bylined pieces, case notes, newsletters.
• Publish and optimize website content; manage LinkedIn and email campaigns.
• Plan and manage conferences: abstracts, speaking submissions, booths, follow-ups.

Skills

B2B marketing

Technical content

LinkedIn marketing

CRM platforms

GA4 analytics

Copywriting

Engineer-friendly copy

Education

Bachelor's degree

Tools

HubSpot

Salesforce

Marketo

CMS publishing

Job description

RenewCO2 makes carbon-negative chemicals and fuels. Our electrocatalytic CO2 utilization technology runs on electricity, water, and waste CO2, and the product drops straight into existing industrial supply chains. Because the process is energy-efficient, our cost structure competes with fossil-derived incumbents rather than relying on a green premium.

We are venture-backed with grant funding from the U.S. Department of Energy, NSF, DARPA, the New Jersey Commission on Science, Innovation and Technology, and Breakthrough Energy. The technology is demonstrated at pilot scale with customers, and we are now building toward commercial scale. R&D is based in the United States; product development and manufacturing happen in India. Our customers are chemical, fuel, and materials producers across Asia, Europe, and North and Latin America.

This role is based in Chikkaballapur, Karnataka, at Ohmium International, which builds green hydrogen electrolyzers at a gigafactory there. RenewCO2 has a joint development agreement with Ohmium: working beside a partner that already makes electrochemical stacks at volume shortens our path to manufacturing at scale.

The role

You will be our first marketing hire in India, owning marketing execution: what we say, where we say it, and whether the market takes us seriously. This is a build job — no playbook, no large budget, no agency doing the thinking.

Our buyers are chemical producers, fuel producers, industrial gas companies, EPC contractors, and licensors. They make eight-figure decisions slowly, with a technical committee in the room. Your job is to make RenewCO2 legible to that audience and make a small team read as the serious technology company it is. You will work with a Brand & Marketing Designer, hiring in parallel, and directly with technical and commercial leadership in the U.S.

What you will do

Positioning and messaging

• Own the messaging architecture: what RenewCO2 is, what each product line solves, why our approach wins on cost and energy efficiency, and what we can and cannot claim today.
• Turn technical and techno-economic material into arguments that hold up in front of a process engineer and a CFO in the same meeting.
• Track adjacent CO2 conversion, power-to-X, and low-carbon chemical players, and feed that back into positioning and commercial strategy.

Content

• Run the content calendar: technical posts, bylined articles, case notes, explainers, LinkedIn, newsletters.
• Write and place bylines and interviews in the trade press our buyers actually read — chemicals, energy, hydrogen, aviation fuel, and polymers.
• Write and submit award applications; handle analyst and industry-database relationships.

Website and digital

• Run the website as a commercial asset: information architecture, copy, publishing cadence, on-page SEO, conversion paths. You publish in the CMS directly with the designer.
• Run LinkedIn as our main organic and paid channel, plus targeted email.
• Set up the measurement layer: GA4, CRM hygiene, UTM discipline. Report on what produces qualified conversations.

Events and conferences

• Own the conference program: which events, abstract and speaking submissions, booth briefs, pre-show outreach, meeting scheduling, follow-up, and cost reporting.
• Prepare spokespeople with slides, talk tracks, likely questions, and clear boundaries on what is public.

Commercial and investor support

• Build what the commercial team needs: capability decks, one-pagers, technical FAQs, objection handling, customer-specific pitch versions.
• Support fundraising and partner diligence with investor-grade material, working with the CEO and CTO.
• Coordinate joint communications with partners, including anything tied to the Ohmium joint development agreement, with written approval on both sides.

Team, vendors, and budget

• Manage and art-direct the Brand & Marketing Designer. Brief and manage outside vendors: PR support, translators, printers, exhibit builders, videographers.
• Own the marketing budget and report on spend and return each quarter.

Required qualifications

• Five to seven years in B2B marketing, at least three marketing something technical: process technology, capital equipment, specialty chemicals, energy, or industrial hardware.
• You work straight from technical source material — hand you a conference abstract, a techno-economic analysis, or a process flow diagram and you produce accurate copy without an engineer rewriting it. Bring an example.
• Comfortable with the units our buyers live in: tonnes of CO2 per year, cost per tonne, kWh per kilogram, capacity factor, carbon intensity, life cycle assessment, technology readiness level. You do not need to be an electrochemist. You do need to never publish a wrong number.
• Experience marketing to industrial buyers — procurement, sustainability, corporate development, process engineering — through a sales cycle measured in years.
• You have run a B2B conference program: abstracts and speaking submissions against hard deadlines, booth planning, pre-show meeting generation, and post-show reporting. Familiarity with the chemicals, hydrogen, carbon management, sustainable aviation fuel, or polyester and packaging circuits helps.
• Hands-on with LinkedIn organic and paid, a CRM or marketing automation platform (HubSpot, Salesforce, or Marketo), GA4, and a CMS you can publish in yourself.
• Publication-quality written English. Your press releases, bylines, and website copy have to convince a chemical engineer and a journalist at once.
• Judgment about claims and confidentiality. Performance data does not go out before a patent is filed. Overstated environmental claims create real legal exposure — we treat this as non-negotiable.
• Willingness to hold a standing evening overlap with our U.S. team in Eastern Time. Bachelor's degree; chemistry, chemical engineering, materials, or environmental engineering counts for a lot.

Strongly preferred

• Time at a hard-tech or climate-tech company between pilot and first plant — you know the difference between marketing a product that exists and marketing a credible plan to build one.
• Experience on fundraising or diligence material: investor decks, data rooms.
• Exposure to government-funded program communications: DOE, MNRE and the National Green Hydrogen Mission, DST, or state clean energy programs.
• Working knowledge of what drives our customers' purchasing: ISCC PLUS and mass balance chemistry, CORSIA, RED III, EU ETS and CBAM, 45Q and 45V.
• Experience hiring or art-directing a designer and holding vendors to a budget.
• Kannada or Hindi alongside English, for local partner, vendor, and press work.

What success looks like in six months

• One agreed messaging framework in use across the website, decks, and commercial conversations, with claim boundaries written down and respected.
• A rebuilt website our commercial team sends to prospects without being asked, updatable in hours.
• A published event and speaking calendar four quarters out, submissions in, booths budgeted.
• A working content cadence and measurement baseline that shows which activity produces qualified conversations.

This role is probably not for you if...

• You need an established brand, a real budget, or a team underneath you to be effective.
• You would rather hand technical content to someone else than get inside it.
• Saying \"we do not have that data yet\" to a colleague, a journalist, or a prospect makes you uncomfortable.

Location, working pattern, and compensation

Hybrid: two days a week on site in Chikkaballapur, the rest wherever you work best. A company shuttle runs from Bengaluru.

Compensation: ₹17–20 lakh fixed CTC, plus equity and benefits. A standing overlap with Eastern Time usually costs part of your evening rather than a full shift.

What to submit

We read work samples closely and CV formatting barely at all. Send three to five pieces, each with a line or two of context and a clear statement of what you did versus what a team or agency did.

• Something technical you wrote from primary source material: a byline, white paper, application note, or technical post.
• A positioning document, one-pager, or deck narrative you authored. We are reading the argument, not the design.
• One campaign or conference program you ran — objective, what you did, the result. Include one that underperformed and what you changed.
• A website or landing page you owned, with a live link and a note on what you changed and why.
• Optional: a press release, award submission, or placement you landed.

Do not send anything under NDA. Redact figures, customer names, and unpublished data, or just describe the work — we will take your description at face value and ask about it in the interview.

RenewCO2 is an equal opportunity employer. We judge candidates on what they have done and what they can do, and we welcome applicants of every background. If you need an accommodation at any stage, tell us and we will arrange it.