Marketing Executive

Sterlo; Chennai District; On-site; INR 300,000 - 450,000; Full time

Job summary

Sterlo, based in Coimbatore, is seeking a Marketing Executive to drive brand-building, lead generation, digital marketing, and campaign execution across online and offline channels. The role requires a proactive, results-oriented professional who can contribute to both strategic planning and hands-on execution.

You will coordinate content, websites, events, webinars, and collaborate with sales to nurture leads, analyze performance, and optimize campaigns.

Qualifications

• 1-2 years of marketing experience preferred.
• Proactive, results-driven with ability to work across channels.
• Familiarity with digital marketing tools and CRM systems.
• Excellent written and verbal communication skills.

Responsibilities

• Plan and execute campaigns across digital and offline channels.
• Create and manage social media content and engagement activities.
• Coordinate email marketing campaigns and lead nurturing.
• Develop marketing collateral, presentations, brochures, and case studies.
• Manage website content updates and basic SEO.
• Track campaign performance and prepare marketing reports.
• Support lead generation with the sales team.
• Organise webinars, events, exhibitions, and promotional activities.
• Conduct market research and competitor analysis.
• Collaborate with external agencies, designers, and content partners.
• Maintain marketing databases and CRM records.

Skills

Campaign planning

Social media

Email marketing

Marketing collateral

Content management

Analytics

Lead generation

Event marketing

Market research

Vendor coordination

CRM management

Job description

Job Description

We are looking for a creative and result-oriented Marketing Executive to support brand-building, lead generation, digital marketing, and campaign execution activities. The role requires a proactive individual who can contribute to both online and offline marketing initiatives.

Location

Coimbatore

Number of Openings

1

Experience & Qualification

1-2 Years

Employment Type

Full-time

Key Skills

• Plan and execute marketing campaigns across digital and offline channels.
• Create and manage social media content and engagement activities.
• Coordinate email marketing campaigns and lead nurturing initiatives.
• Assist in the development of marketing collateral, presentations, brochures, and case studies.
• Manage website content updates and basic SEO activities.
• Track campaign performance and prepare marketing reports.
• Support lead generation activities in coordination with sales teams.
• Organise webinars, events, exhibitions, and promotional activities.
• Conduct market research and competitor analysis.
• Work with external agencies, designers, and content partners when required.
• Maintain marketing databases and CRM records.