Marketing Business Partner

A.P. Moller - Maersk; Bengaluru; On-site; INR 1,400,000 - 2,000,000; Full time

Job summary

Maersk in Bengaluru is seeking a proactive Marketing Business Partner to connect marketing strategy with end-to-end delivery across global and regional teams. You will oversee planning, execution and optimisation of integrated campaigns, ensuring alignment with business objectives and measurable outcomes.

Collaborating with global product marketing, regional teams and specialists, you will drive project plans, manage risks, and deliver assets that strengthen the marketing funnel from awareness

Qualifications

• Bachelor's degree required in Marketing, Business, Communications or related field.
• 4–7 years of integrated marketing, campaign management, marketing operations or project management experience.
• Experience managing cross-functional marketing initiatives and multiple stakeholders.
• Exposure to B2B marketing, global marketing environments, or agency-side campaign management is preferred.

Responsibilities

• Plan and manage integrated marketing programmes end-to-end across products, regions and customer journeys.
• Translate requirements into actionable communication and execution plans across awareness, consideration and conversion.
• Coordinate with marketing and specialist teams to ensure timely delivery and alignment with objectives.
• Track campaign performance, capture learnings, and drive continuous improvement.
• Own end-to-end project plans, timelines, milestones, dependencies and deliverables.

Skills

Project management

Integrated marketing

Campaign management

Marketing operations

Cross-functional collaboration

Asana

Digital marketing

Education

Bachelor's degree in Marketing, Business, Communications

Tools

Asana

Job description

Why we are looking for you

We are looking for a proactive, collaborative, and commercially aware marketing professional who can connect marketing strategy with effective execution.

Marketing Business Partner (JL3)

Why we are looking for you

We are looking for a proactive, collaborative, and commercially aware marketing professional who can connect marketing strategy with effective execution.

As a Marketing Business Partner, you will work with global and regional marketing teams and specialist capabilities to manage integrated marketing programmes end-to-end, ensuring alignment, efficient delivery, and visibility on outcomes.

Role Highlights

• Opportunity to work on global marketing programmes across products, regions, and customer journey stages.
• Own marketing projects from planning through execution, connecting business objectives with delivery.
• Collaborate with specialists across creative, strategy, digital, media, content, and marketing technology.
• Contribute to improving marketing effectiveness through collaboration, insights, and continuous improvement.

Roles And Responsibilities

• Marketing Planning & Campaign Effectiveness
• Partner with Global Product Marketing, Regional Marketing, and other stakeholders to understand business objectives, marketing priorities, and customer needs.
• Translate marketing requirements and product insights into actionable communication and execution plans across awareness, consideration, and conversion.
• Collaborate with specialist teams to ensure campaign deliverables align with marketing objectives.
• Leverage campaign insights and best practices to improve effectiveness, reuse assets, and scale solutions across regions.
• Project & Programme Management
• Own end-to-end project management of assigned marketing programmes and SWAT initiatives.
• Develop and manage project plans, timelines, milestones, dependencies, and deliverables.
• Coordinate with Marketing, specialist teams, and external partners to ensure timely execution.
• Proactively manage risks, priorities, and escalations while maintaining clear visibility on project progress.
• Stakeholder & Cross-functional Collaboration
• Act as the key point of coordination between Marketing and for assigned programmes.
• Build strong stakeholder relationships and facilitate effective collaboration across global and regional teams.
• Manage expectations, feedback, and approvals while balancing business priorities, team capacity, and delivery timelines.
• Drive alignment, accountability, and timely decision-making across stakeholders.
• Campaign Performance, Operations & Continuous Improvement
• Work with marketing and insights teams to track campaign performance, identify learnings, and support optimisation.
• Ensure adherence to ways of working, including project documentation, Asana updates, asset repositories, and governance standards.
• Capture and share campaign learnings and best practices across teams and regions.
• Identify opportunities to simplify processes, improve efficiency, and strengthen marketing delivery.

Skills & Competencies

• Strong project management, organisational, and stakeholder management skills.
• Good understanding of integrated marketing, campaign development, and the marketing funnel.
• Ability to translate marketing objectives into actionable execution plans.
• Strong communication, collaboration, and problem-solving skills.
• Ability to manage multiple priorities and work effectively with cross-functional teams.
• Proactive mindset with strong ownership, accountability, and attention to detail.
• Familiarity with digital marketing, creative development, and project management tools such as Asana.

Experience & Qualifications

• Bachelor's degree in Marketing, Business, Communications, or a related field.
• 4-7 years of experience in integrated marketing, campaign management, marketing operations, or project management.
• Experience managing cross-functional marketing initiatives and multiple stakeholders.
• Exposure to B2B marketing, global marketing environments, or agency-side campaign management is preferred.

Key Success Measures

• Timely delivery of marketing programmes against agreed milestones.
• Effective project ownership, stakeholder alignment, and risk management.
• Alignment of campaign deliverables with marketing objectives.
• Consistent project visibility, governance, and documentation.
• Application of campaign learnings and continuous improvement in delivery efficiency.

Maersk is committed to a diverse and inclusive workplace, and we embrace different styles of thinking. Maersk is an equal opportunities employer and welcomes applicants without regard to race, colour, gender, sex, age, religion, creed, national origin, ancestry, citizenship, marital status, sexual orientation, physical or mental disability, medical condition, pregnancy or parental leave, veteran status, gender identity, genetic information, or any other characteristic protected by applicable law. We will consider qualified applicants with criminal histories in a manner consistent with all legal requirements.

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