Marketing Associate - Social Media

Vector Consulting Group; Thane; On-site; INR 450,000 - 650,000; Full time

Job summary

Vector Consulting Group in Thane, India is seeking a Marketing Associate to manage our social media presence end-to-end. You will craft content, cover events, engage audiences, and help build our brand across digital platforms.

The role requires a strong storyteller with 1–3 years of experience in B2B marketing, content marketing, or digital communications, plus a bachelor's degree in Mass Communication or related field.

Qualifications

• Bachelor’s degree in Mass Communication, Journalism, Media Studies, Public Relations, or a related field.
• 1–3 years of experience in social media marketing, content marketing, digital marketing, media, or communications, especially in B2B brands.

Responsibilities

• Manage social media channels: LinkedIn, Instagram, X, YouTube, and Facebook.
• Develop and maintain monthly content calendars.
• Create engaging content including posts, captions, videos, reels, and event updates with storytelling and design sense.
• Attend and cover conferences, webinars, and industry events with live posts, photos, and short videos.
• Coordinate with designers, video editors, speakers, and internal stakeholders to develop marketing content.
• Schedule and publish content across platforms.
• Monitor social media conversations and engage with audiences.
• Track performance metrics and prepare monthly reports with insights and recommendations.
• Support brand-building, thought leadership, and event marketing initiatives.
• Stay updated on social media trends, platform updates, and emerging content formats.

Skills

Content marketing

Social media marketing

Analytics

Canva

Video editing basics

Copywriting

B2B marketing

Event coverage

Education

Bachelor’s degree in Mass Communication, Journalism, Media Studies, Public Relations, or related field

Tools

Canva

Job description

Vector Consulting Group is an 19-year-old homegrown Indian management consulting company. We offer unique solutions to chronic wicked problems in areas of supply chain, operations, sales & distribution, R&D, NPD, retail operations, Industrial CAPEX projects, and software development.

We have a strategic tie-up with TIS Inc., a $4.00 Bn Japanese company. Last year, we opened offices in Indonesia and the US and currently we have projects running in 23 countries.

As part of its expansion plans, the company is looking for a Marketing Associate to manage our social media presence end‑to‑end. The role requires a strong storyteller who can create compelling content, cover events, engage audiences, and help build the company's brand across digital platforms.

Key Responsibilities

• Manage social media channels: LinkedIn, Instagram, X, YouTube, and Facebook.
• Develop and maintain monthly content calendars.
• Create engaging content including posts, captions, videos, reels, and event updates. Should have a sense of design and storytelling.
• Attend and cover conferences, webinars, and industry events through live posts, photographs, and short videos.
• Coordinate with designers, video editors, speakers, and internal stakeholders to develop marketing content.
• Schedule and publish content across platforms.
• Monitor social media conversations and engage with audience.
• Track performance metrics and prepare monthly reports with insights and recommendations.
• Support brand-building, thought leadership, and event marketing initiatives.
• Stay updated on social media trends, platform updates, and emerging content formats.

Qualification

• Bachelor's degree in Mass Communication, Journalism, Media Studies, Public Relations, or a related field.

Experience

• 1-3 years of experience in social media marketing, content marketing, digital marketing, media, or communications especially in B2B brands, more oriented towards content marketing rather than product marketing.

Skills

• Experience covering corporate events, conferences, or industry forums.
• Familiarity with analytics of social media platforms.
• Basic understanding of digital marketing and content strategy.
• Self starter. Team player. Takes ownership of the tasks given.
• Excellent writing, editing, and design
• Strong understanding of LinkedIn and other social media platforms.
• Experience with Canva and basic photo/video editing tools.
• Ability to manage multiple projects and work in a fast‑paced environment.

Compensation

Competitive salary as per the market.

Work Arrangement

This is a five-day work-from-office role based out of our Thane office.