Marketing and Strategy Intern

AIESEC Mexico; Delhi; On-site; INR 223,200 - 334,800; Full time

Benefits offered by this job

International exposure

Leadership training

Practical application of skills

Visa and health insurance support

Job summary

AIESEC Mexico is seeking a Marketing and Strategy Intern located in Delhi to develop and execute marketing initiatives driving brand awareness and business growth. The role involves conducting market research, preparing performance reports, and managing marketing campaigns. The ideal candidate should have a Bachelor's degree and experience in social media management and digital marketing. Attractive benefits include international exposure, leadership training, and assistance with visa and health insurance.

Qualifications

• Experience in social media management is essential.
• Proficiency in digital marketing is required.
• Strong communication skills are needed.
• Ability to think analytically is crucial.

Responsibilities

• Conduct market research and trend analysis.
• Prepare performance dashboards and strategy reports.
• Manage brand positioning and marketing initiatives.
• Collaborate with cross-functional teams.

Skills

Social media management

Digital marketing

Communication

Analytical thinking

Education

Bachelor's degree

Job description

Global Talent

Get an international experience in a corporate environment.

About Credifin Limited

Credifin Limited is a fast‑growing financial services company offering innovative credit, collection, and financial management solutions. With a strong focus on data‑driven decision‑making, Credifin empowers businesses to streamline their financial operations, improve cash flow, and enhance profitability. Our culture values innovation, learning, and collaboration, making us an ideal place for aspiring professionals to gain real‑world experience in the financial sector.

Responsibilities

The Marketing and Strategy Intern is responsible for developing, executing, and monitoring marketing initiatives and business strategies that drive brand awareness, customer acquisition, and overall business growth.

• Conduct market research, competitor benchmarking, and trend analysis to identify growth opportunities.
• Prepare business forecasts, performance dashboards, and strategy reports for management review.
• Define customer acquisition and retention strategies to increase portfolio and brand value.
• Manage brand positioning, communication, and product marketing initiatives.
• Design and execute integrated marketing campaigns (digital, offline, PR, and BTL activities).
• Collaborate with cross‑functional teams (sales, product, risk, operations) for coordinated campaigns.
• Build alliances with fintechs and aggregators (for NBFCs: MSME partners).
• Identify and onboard strategic partners, affiliates, and co‑branding opportunities.
• Negotiate and manage partner relationships to drive lead generation and brand reach.
• Manage content creation, product brochures, and corporate presentations.
• Plan corporate events, sponsorships, and media interactions.
• Track campaign effectiveness through KPIs (lead conversion rate, CPL, ROI).
• Prepare periodic performance reports and insights for management.
• Suggest improvements in marketing and business processes based on data analysis.
• Scope of work may vary based on urgency and requirements from management.

Qualifications

• Social media management (required)
• Digital marketing (required)
• Communication (required)
• Analytical thinking (required)
• Bachelor's degree (required)

Benefits

• International exposure working in new cultures and industries.
• Leadership training provided by AIESEC.
• Opportunity to apply skills in a practical, corporate setting.
• Support with visa and health insurance handled by AIESEC.