Manager – Regional Product Marketing, EPMA

Renesas; Bengaluru; On-site; INR 3,500,000 - 6,000,000; Full time

Job summary

Renesas Electronics is seeking a seasoned Manager – Regional Product Marketing (EPMA) to drive market development and revenue growth across India. The role focuses on embedded MCU/MPU ecosystems, GTM execution, and close collaboration with sales, distributors, and ecosystem partners.

The candidate should have 12+ years in embedded systems and product marketing, with strong leadership and stakeholder management skills and an MBA being a plus. This is a full-time, on-site India position.

Qualifications

• Bachelor’s degree in Engineering or equivalent is required; MBA preferred for embedded software/technology management.
• 12+ years of experience in microcontrollers, microprocessors, embedded systems, development tools, and technology marketing.
• Proven experience leading local, global, and cross-functional teams, programs, and external partners.
• Strong understanding of embedded system development methodologies, software tools, and system-level design techniques.

Responsibilities

• Drive regional business growth by enabling sales teams to achieve design-win objectives through training, communications, and distributor support.
• Develop and deliver compelling product marketing collateral, campaigns, and content for customers and channel partners.
• Represent regional market requirements to Product Business Units with market intelligence and competitive analysis.
• Define India-focused GTM strategies, including product launches, NPIs/NSIs, demonstrations, and trade shows.

Skills

MCU/MPU knowledge

Embedded systems

Product marketing

Go-to-market

Stakeholder management

Education

Bachelor's degree in Engineering

MBA preferred

Tools

Development tools

Job description

Manager – Regional Product Marketing, EPMA

• Full-time
• Employment Type: Regular (PERM)
• Remote Work Available: No

Renesas is one of the top global semiconductor companies in the world. We strive to develop a safer, healthier, greener, and smarter world, and our goal is to make every endpoint intelligent by offering product solutions in the automotive, industrial, infrastructure and IoT markets. Our robust product portfolio includes world-leading MCUs, SoCs, analog and power products, plus Winning Combination solutions that curate these complementary products. We are a key supplier to the world’s leading manufacturers of electronics you rely on every day; you may not see our products, but they are all around you.

Renesas employs roughly 21,000 people in more than 30 countries worldwide. As a global team, our employees actively embody the Renesas Culture, our guiding principles based on five key elements: Transparent, Agile, Global, Innovative, and Entrepreneurial. Renesas believes in, and has a commitment to, diversity and inclusion, with initiatives and a leadership team dedicated to its resources and values. At Renesas, we want to build a sustainable future where technology helps make our lives easier. Join us and build your future by being part of what’s next in electronics and the world.

Renesas Electronics is seeking a highly accomplished and results-driven professional for the role of Regional Product Marketing Personal. This is a strategic and highly visible position responsible for driving market development, business growth, and customer engagement across India.

The ideal candidate will possess deep expertise in microcontroller and microprocessor-based embedded systems, coupled with a strong background in product marketing, business development, and go-to-market execution. The role requires a proven ability to develop market opportunities, strengthen customer and partner relationships, and drive revenue growth through effective collaboration with sales teams, distributors, and ecosystem partners.

Key Responsibilities

• Drive regional business growth by enabling sales teams to achieve design-win objectives through comprehensive training, regular communications, customer engagement, and distributor support.
• Develop and deliver compelling product marketing collateral, promotional campaigns, and digital content that effectively influence customers, channel partners, distributors, and key decision-makers.
• Represent regional market requirements to Product Business Units by providing market intelligence, competitive analysis, customer feedback, and recommendations for future product development.
• Define and execute India-focused Go-To-Market (GTM) strategies in collaboration with management, including product launches, new product and solution introductions (NPI/NSI), customer demonstrations, trade shows, industry events, and promotional activities.
• Identify, evaluate, and engage design partners and ecosystem enablers to strengthen product ecosystems, accelerate design wins, and drive sustainable revenue growth.
• Establish, monitor, and report key performance indicators (KPIs) while proactively tracking and improving business performance.
• Provide product expertise, technical marketing support, and training to Renesas Sales teams, Field Application Engineers (FAEs), Sales Representatives, and Distribution Partners.

• Bachelor’s degree in Engineering or equivalent technical discipline is required; an MBA is preferred, particularly with a focus on embedded software, technology management, or related fields.
• 12+ years of experience in microcontrollers, microprocessors, embedded systems, development tools, and technology marketing.
• Proven experience leading local, global, and cross-functional teams, programs, and external partners.
• Strong understanding of embedded system development methodologies, software tools, and system-level design techniques.
• Excellent communication, presentation, and public speaking skills, with the ability to engage technical and business audiences effectively.
• Demonstrated leadership capabilities with a strong sense of ownership, accountability, and execution excellence.
• Strong influencing and stakeholder management skills, with the ability to build alignment across internal and external organizations.

Preferred Skills and Experience

• In-depth knowledge of MCU/MPU ecosystems, applications, market segments, and industry requirements.
• Understanding of inverter motor control systems, industrial automation applications, Human-Machine Interface (HMI), and AI Ecosystem.
• Experience with embedded software platforms, development tools, and solutions used across multiple industries.
• Prior experience as an Application Engineer or Field Application Engineer is highly desirable.

Renesas is an embedded semiconductor solution provider driven by its Purpose, To Make Our Lives Easier. With a global team of over 21,000 engineers and problem solvers in more than 30 countries, we offer the opportunity to work on world-leading technology for Automotive, Industrial, Infrastructure, and IoT, shaping a safer, healthier, greener, and smarter future.

At Renesas, TAGIE is our culture, grounded in being Transparent, Agile, Global, Innovative, and Entrepreneurial. It shapes how we work, grow and deliver on our purpose together. This collaborative spirit and mindset drive our semiconductor technology to transform industries and impact millions of lives.

We believe in rewarding our employees with a competitive benefits package alongside their salary. More information will be provided during the hiring process.

Are you ready to join our team and shape the future with us?

Renesas Electronics is an equal opportunity and affirmative action employer, committed to supporting diversity and fostering a work environment free of discrimination on the basis of sex, race, religion, national origin, gender, gender identity, gender expression, age, sexual orientation, military status, veteran status, or any other basis protected by law. For more information, please read ourDiversity & Inclusion Statement .

By clicking the link above or any third-party link within this posting, you are leaving this site and going to a third-party website where the third-party website's terms and privacy policy apply