Manager, Display & Programmatic

Assembly Global; Bengaluru; On-site; INR 12,00,000 - 18,00,000; Full time

Job summary

A leading marketing technology company in Bengaluru is seeking a Manager, Programmatic to oversee the execution and optimization of programmatic advertising campaigns. The role requires at least 5 years of experience with DSP platforms and a solid understanding of media analytics. The successful candidate will be responsible for managing a small team and driving strategic programmatic engagements aligned with client objectives. This full-time position offers various benefits, including ample leave and insurance coverage.

Benefits

Annual Leave: 20 days

Sick Leave: 12 days annually

Maternity/Paternity Leave

Group Personal Accident Cover

Life Cover Insurance

Monthly Cross Team Lunch

Rewards and Recognition program

Qualifications

• 3-5 years of experience with self-managed DSP platforms.
• Ability to interpret campaign performance across programmatic variables.
• Experience training and managing team members.

Responsibilities

• Identify and present opportunities for programmatic media.
• Support programmatic sales and growth.
• Collaborate with partners to optimize targeted programs.

Skills

DSP platforms knowledge

Campaign performance interpretation

Tactical execution experience

Proficiency in Excel

Team management and mentoring

Tools

Excel

Campaign Manager

AdForm

Job description

Overview

Assembly is looking for a Manager, Programmatic to bolster our Programmatic Display team. The Manager is responsible for the growth and flawless delivery of a portfolio of programmatic campaigns. Our Manager, Programmatic will partner with account and media teams to develop strategic programmatic engagements that are centered on business objectives. The Manager will then work to activate biddable media alongside their team, dividing up responsibilities to ensure programs are regularly reviewed, performance analyzed, opportunities identified, and optimizations executed. The right candidate will have a strong grasp of media analytics and be nimble enough to activate insights in a fluid and consistent way, which requires a wealth of knowledge across 1st party and 3rd party data sets, as well as a mathematical mind. We are looking for a self-starter, results-driven, details- and numbers-oriented individual who can solve problems creatively. This position reports directly to the Director, Programmatic. This is a full-time position.

Looking for only 5+yrs of experience, Immediate joiner or 30days Notice periods candidates only.

Responsibilities

• Help identify, craft and present opportunities to leverage programmatically purchased media to support client objectives
• Support programmatic sales and growth by serving as programmatic partner to all account and media teams
• Proactively work to identify cross-channel integration opportunities and programmatic campaign improvement
• Act as a participant and leader in regular knowledge share sessions to support organizational education initiatives and nurture innovation, optimization, and integration strategies
• Stay current on platform features and techniques for activating, measuring, and optimizing media programs
• Collaborate with platform, inventory, and data partners to develop, activate, and optimize targeted programs
• Support the development of process standards and train team members on the how and why
• Oversee campaign set-up of programmatic buys in DSPs
• Oversee campaign QA process
• Assist traders to manage program pacing and performance
• Work directly in assigned programmatic campaigns to ensure best in class results
• Troubleshoot issues on all pre-production and live campaigns
• Assess program performance across dimensions including audience, inventory, ad format, creative messaging, optimization strategy, etc. to identify paths for growth
• Support traders in developing skills to identify optimization and growth recommendations
• Support account team in delivering regular performance and optimization updates
• Support account team in delivering program recommendations to evolve and improve over time, including providing insights into campaign constraints and untapped potential

Required Skills

• 3-5 years of experience with DSP platforms (self-managed) DV360, TTD, DBM, Xander, Mediamath, Amazon, Beeswax, Teads Ad Manager, Quantcast, StackAdapt, Adform, Yahoo
• Ability to interpret campaign performance with regards to programmatic variables Geo, device, demos, behavioral, creative, targeting layers
• Tactical execution experience: CTV, Native, Proximity targeting, Prospecting vs Remarketing, PMP executions, Audio/Video, SSP direct deals
• Proficiency in Excel is required
• Experience training, mentoring and managing team members
• Understanding of Campaign Manager, AdForm, Flashtalking, Amazon Ad Server
• Experienced managing a team and career path
• Experience with enhanced creative solutions such as DCO, Rich Media and A/B testing
• Experience with programmatic buying across various inventory types (e.g., Private Marketplace and Programmatic Guaranteed)
• Experience working with programmatic suppliers and ad-tech vendors on a managed service basis
• Certifications with Campaign Manager 360, Display & Video 360, The Trade Desk Edge Academy

Benefits

• Annual Leave: 20 days allotted to all employees
• Sick Leave: 12 days annually
• Other Leaves: Maternity Leave, Paternity Leave, Birthday Leave Entitlement
• Dedicated L&D Budget for all Teams to upskill & get certified
• Group Personal Accident Cover & Life Cover Insurance
• Insurance coverage for the entire family (Employee + dependents)
• Monthly Cross Team Lunch
• Rewards and Recognition program

Equal Opportunities

Assembly is an advocate for equal opportunity in the workplace. We are committed to ensuring equal opportunities regardless of race, colour, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability and gender identity. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. If you have a disability or special need that requires accommodation, please let us know.

Social and Environmental Responsibility

At Assembly, we have a responsibility to bring impact into our everyday. This means we must always look for ways in which to be conscious citizens in our roles to support society and environmental sustainability. We encourage employees to be a conscious citizen by actively participating in our sustainability efforts, help us promote environmentally friendly practices within the workplace, collaborate with community organisations and stakeholders to support initiatives aligned with our company values, participate in volunteer activities that benefit the community. Employees are also encouraged to make suggestions and evaluate our business practices to identify areas for improvement in social and environmental performance. Employees at Assembly demonstrate commitment to sustainability and inclusivity in their actions and behaviors.