Lead Marketing – Fertilizer

Adani Group; Gurugram District; On-site; INR 1,500,000 - 2,100,000; Full time

Benefits offered by this job

Career growth opportunities

Exposure to international port markets

Job summary

Adani Group in Gurugram is seeking a Marketing Lead for Dry Cargo to drive customer acquisition, retention, and revenue for minerals, fertilizers, breakbulk and project cargo. You will coordinate with Sales, Operations, and Finance to ensure seamless executions.

The role requires 6–9 years in port/shipping customer service or related fields, with a strong marketing mindset and ability to mentor teams while leveraging digital trends.

Qualifications

• Minimum 6–9 years of experience in Customer Service/Port, Shipping and Logistics.
• Graduate/MBA in Marketing or Shipping/logistics with relevant background.
• Proven ability to build client profiles and drive business development.

Responsibilities

• Support Marketing Head to acquire and retain customers and hit volume/revenue targets for dry cargo.
• Prepare proposals and draft contracts with timely communication and adherence to standards.
• Identify new business opportunities and execute plans to expand market share.
• Manage customer relationships and ensure timely payments and service quality.
• Promote port services through direct interactions and industry events.

Skills

CRM

Strategic Marketing

Digital Marketing

Stakeholder Mgmt

Education

Graduate or MBA/PGDBA in Marketing or Manufacturing or Shipping & Logistics

Job description

Purpose/Objective

• Lead - Marketing Dry Cargo plays a crucial role in supporting the Marketing Head in customer acquisition and retention strategies.
• This position is responsible for achieving budgeted volume and revenue targets for dry cargo commodities such as minerals, fertilizers, breakbulk, project cargo, and other assigned categories.

Key Responsibilities of Role

• Customer Acquisition Support: Assist the Marketing Head in developing and executing strategies to acquire new customers and retain existing ones, ensuring achievement of budgeted volume and revenue targets for assigned dry cargo commodities, including minerals, fertilizers, breakbulk, and project cargo.
• Proposal and Contract Management: Prepare and send proposals to clients, and draft contracts upon business finalization, ensuring timely communication and adherence to organizational standards.
• Opportunity Identification: Identify and pursue new business opportunities and execute sales plans to expand market share.
• Customer Relationship Management: Provide superior customer service by analyzing and verifying order information promptly, implementing corrective actions as needed to uphold high service standards and customer satisfaction.
• Accounts Receivable Management: Follow up on payments and support the business development of assigned commodities, ensuring timely collection of receivables.
• Market Promotion & Engagement: Actively promote port services through direct presentations and maintain regular contact with customers, participating in industry events, trade shows, and conferences to enhance visibility and market presence.
• Strategic Monitoring and Feedback: Develop comprehensive profiles for current and prospective clients, detailing key information such as product offerings, production capacities, and decision-makers, while providing strategic feedback to management for decision-making.
• Operational Coordination: Facilitate smooth customer transactions by coordinating with Operations, Vessel Agents, Suppliers, Surveyors, CHAs, Finance & Accounts, and CAD departments.
• Digital Mindset: Keep up with digital and AI advancements to enhance business and maintain competitiveness.
• Team Development: Promote a respectful and safe workplace, lead collaborative and productive teams, and mentor for growth and success.
• Key Stakeholders - Internal: CEO - Ports, Other Departments - HoDs, Direct reportees Key Stakeholders - External: Prospective clients, government and regulatory bodies, Trade groups, Comptetiors

Technical Competencies

• Brand Management-APSEZ-P
• Campaign Management -APSEZ-P
• Client Relationship Management-APSEZ-P
• Conflict Resolution and Issue Management-APSEZ-P
• Contract Management-APSEZ-P
• Digital Marketing-APSEZ-P
• Documentation & Reporting-APSEZ-P
• Market Intelligence and Competitor Analysis-APSEZ-P
• Market Research & Analysis-APSEZ-P
• Regulatory Compliance-APSEZ-P
• Social Media Strategy-APSEZ-P

Qualifications and Experience

• Education Qualification: Graduate or MBA/PGDBA in Marketing or Manufacturing or Shipping & Logistics
• Work Experience: Minimum of 6-9 years of experience in Customer Service experience in Port, Shipping and Logistics is essential.