Junior Copywriter

Brrandom; Kolkata District; On-site; INR 300,000 - 600,000; Full time

Job summary

A dynamic marketing agency is seeking a creative Copywriter to craft compelling content for various platforms including websites, social media, and advertisements. The ideal candidate will have a Bachelor's degree, 1-2 years of relevant experience, and strong writing and editing skills. This role focuses on maintaining brand voice consistency and optimizing content for SEO, making it essential for marketing goals.

Qualifications

• 1-2 years of experience as a Copywriter or in a similar role.
• Strong understanding of SEO practices.
• Ability to manage multiple projects and meet deadlines.

Responsibilities

• Write, edit, and proofread high-quality copy for various materials.
• Develop clear messaging for campaigns and promotions.
• Collaborate with teams to ensure cohesive brand communication.
• Conduct research to understand products and industry trends.

Skills

Excellent writing

Editing and proofreading skills

Understanding of marketing principles

Creativity

Attention to detail

Education

Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field

Tools

Content management systems (e.g., WordPress)

Job description

We are seeking a creative and detail-oriented Copywriter to produce compelling, clear, and engaging content that aligns with our brand voice and marketing goals. The ideal candidate will craft persuasive copy for various platforms including websites, social media, emails, advertisements, and other marketing materials.

Key Responsibilities

Write, edit, and proofread high-quality copy for digital and print materials.

Develop clear messaging for campaigns, product launches, and promotions.

Collaborate with designers, marketing teams, and other departments to ensure cohesive brand communication.

Adapt tone and style based on target audience and platform.

Conduct research to understand products, services, and industry trends.

Optimize content for SEO and digital performance metrics.

Maintain brand voice consistency across all communication channels.

Requirements

Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field.

Proven experience of 1-2 years as a Copywriter, Content Writer, or in a similar role.

Excellent writing, editing, and proofreading skills.

Strong understanding of marketing principles and audience engagement.

Familiarity with SEO practices and digital marketing trends.

Ability to manage multiple projects and meet deadlines.

Creativity, attention to detail, and strong communication skills.

Preferred Skills

Experience writing for social media and ad campaigns.

Knowledge of content management systems (e.g., WordPress).

Basic understanding of design and branding.