JBPIND - Lead, Digital Content & Ecommerce Production

JBPCO India; Bengaluru; On-site; INR 3,000,000 - 6,000,000; Full time

Job summary

JB Poindexter (India) Private Limited seeks a Digital Experience & Web Development Lead to modernize, optimize, and maintain digital experiences across JBPCO business units. You will hands-on develop WordPress/PHP sites while leading a small digital production team, focusing on UX, SEO, ecommerce enablement, and API integrations.

The role mixes technical development with strategy, working across marketing, IT, and business stakeholders to deliver responsive, conversion-driven web experiences

Qualifications

• 12–15 years of experience in digital content, ecommerce content or related field.
• Experience in B2B, industrial or manufacturing environments.
• Strong writing, editing and storytelling in English.
• Experience with ecommerce content and digital page planning.
• Proven project management: intake, prioritization, scheduling, stakeholders.

Responsibilities

• Develop, maintain, and optimize WordPress sites and PHP functionality.
• Build React components and Next.js applications for modern web experiences.
• Design responsive, conversion-focused layouts and improve navigation.
• Implement metadata, structured data, canonical tags, and Core Web Vitals improvements.
• Develop product pages and buy-button interfaces in coordination with teams.
• Coordinate API connections between websites, ecommerce platforms, and ERP.
• Create reusable templates and components across six JBPCO businesses.
• Lead a small digital production team and manage delivery schedules.

Skills

PHP

WordPress

JavaScript

TypeScript

React

Next.js

HTML

CSS

Education

Bachelor's degree in Marketing, Communications, English, Digital Media, Business, or related field

Job description

Company Overview

JB Poindexter (India) Private Limited is a subsidiary of J.B. Poindexter & Co., Inc. a privately held diversified manufacturing company forecasting $3B in annual revenue and 8,000 team members in 2026. The eight operating subsidiaries, covering over 50 locations, are engaged in the production of commercial truck bodies, step-vans, utility trucks, pickup truck bed enclosures, precision machining, and expandable foam plastic packaging.

JB Poindexter (India) Private Limited is the captive shared services unit of the J.B. Poindexter & Co., Inc. The company, wholly owned by J. B. Poindexter & Co., Inc. & is headquartered in Houston, Texas, USA. For more information, visit www.jbpoindexter.com.

Role Summary

The Digital Experience & Web Development Lead will oversee and actively contribute to the modernization, development, optimization, and maintenance of digital experiences across JBPCO business units. The role combines hands-on web development with technical SEO, UX improvement, eCommerce enablement, and leadership of a small digital production team. The position will support existing WordPress/PHP environments while developing modern web experiences using React, Next.js, JavaScript, and API-based architectures.

Essential Functions

• Website development and modernization: Develop, maintain, and optimize WordPress websites, custom PHP functionality, React components, and Next.js applications.
• Homepage and landing-page redesign: Build responsive, conversion-focused page layouts with improved navigation, product discovery, messaging, and calls to action.
• Technical SEO: Implement metadata, structured data, canonical tags, internal linking, crawlability improvements, and Core Web Vitals optimization.
• eCommerce enablement: Develop product-page experiences, parts search interfaces, and buy-button functionality in coordination with eCommerce and IT teams.
• Systems integration support: Work with IT on API connections between websites, eCommerce platforms, product information systems, and J.D. Edwards.
• Reusable components: Develop standardized page templates and components that can be adapted across the six businesses.
• Team leadership: Coordinate work with the Product Content and Visualization Specialists, managing delivery schedules, technical quality, and BU requests.

Education/Experience

• 12-15 years of relevant professional experience in digital content, content production, ecommerce content, digital marketing, or a closely related field.
• Demonstrated experience in B2B, industrial, manufacturing, engineering, product, or service-related content environments.
• Strong English writing, editing, and storytelling skills, with the ability to translate complex technical or business information into clear and engaging content.
• Working knowledge of ecommerce content and digital page planning, including how product and service information is organized and presented online.
• Proven project management skills, including intake management, prioritization, scheduling, stakeholder coordination, quality control, and delivery tracking.
• Experience directing or coordinating visual production, such as design, imagery, graphics, video, or other digital assets, with internal teams or external vendors.
• Ability to operate as a hands-on contributor while guiding priorities, workflows, and delivery across multiple concurrent requests.
• Strong collaboration and communication skills, with the ability to work effectively with marketing, commercial, IT, technical, and business stakeholders.
• Highly organized and detail-oriented, with the ability to manage competing priorities and maintain content accuracy and consistency.
• Bachelor’s degree in Marketing, Communications, English, Digital Media, Business, or a related field, or equivalent relevant experience.

Skills

• PHP / WordPress, JavaScript / TypeScript, React / Next.js, HTML / CSS

Digital Experience

• Responsive UX/UI, Technical SEO, eCommerce / APIs, Core Web Vitals

Code Of Ethics

JB Poindexter (India) Private Limited, requires the highest standard of ethics in all business dealings, with customers, suppliers, advisors, employees, and authorities. This position shall actively ensure that his/her own activities and those of all employees within the project meet this obligation. JBPCO critical standards and procedures related to expected conduct are detailed on the company website. This position is expected to be familiar with these policies and ensure that they are implemented in all areas of control.