Human Resources Lead - Retail

Traya; Mumbai; On-site; INR 4,000,000 - 7,000,000; Full time

Job summary

Traya is a fast-growing health-tech startup hiring a Retail HR Lead to own the retail HR charter for offline stores and field operations. You will oversee Talent Acquisition, HR Operations, Employee Relations and HRBP, guiding a team across multiple geographies and driving culture, compliance, and retention.

You will standardize onboarding, build engagement frameworks for a dispersed frontline workforce, and collaborate with the Chief HR Head to align workforce strategy with aggressive expansion

Qualifications

• 8+ years of progressive HR experience across TA, HRBP and HR Operations in a high-volume retail/ FMCD/ D2C field workforce.
• Proven ability to build and lead teams with multi-quarter headcount forecasts and ramp-ups.
• Experience governing onboarding, engagement, retention, and labor compliance across regions.
• Strong executive presence and stakeholder management with CXOs and business heads.

Responsibilities

• Lead Talent Acquisition, HR Operations, and Employee Relations for offline stores and field teams.
• Design, mentor, and optimize multi-channel sourcing to reduce cost-per-hire and time-to-fill.
• Build employer branding and governance to minimize onboarding dropouts by Day 30.
• Standardize onboarding and engagement for a dispersed frontline workforce.
• Ensure labor compliance, grievance handling, and fair workplace practices.
• Provide attrition analytics and responsible offboarding governance; dashboards for leadership.
• Standardize HR operations and integrate HRIS; deliver executive dashboards.

Skills

TA Leadership

Workforce Strategy

Employer Branding

Employee Retention

HR Analytics

Leadership

Stakeholder Mgmt

Tools

HRIS

BGV

Job description

Traya is a fast-growing, science-backed health-tech startup on a mission to fix hair fall the right way — combining the best of Ayurveda, Allopathy, and Nutrition. As we rapidly scale our offline presence and retail network across the country, building, engaging, and sustaining high-performing on-ground teams is critical to our growth.

Role Overview:

As the Retail HR Lead, you will hold complete end-to-end ownership of the retail HR charter at Traya—leading Talent Acquisition, HR Operations, Employee Relations, and HR Business Partnering for Traya’s offline storefronts and field operations.

You won’t just manage the hiring engine; you will build and lead the HR team driving our physical footprint. You will serve as the strategic custodian of culture, compliance, engagement, and retention across all retail locations, partnering directly with the Chief HR Heas to align our workforce strategy with aggressive revenue and expansion targets.

What You’ll Be Doing:

1. Talent Acquisition Leadership & Workforce Strategy

• Strategic Scaling & Capacity Planning: Partner directly with the Business Heads to build multi-quarter headcount forecasts, store-level capacity models, and strategic ramp-up schedules across geographies.
• TA Engine & Team Leadership: Lead and mentor a team of recruiters. Design, optimize, and oversee multi-channel sourcing strategies (specialist agencies, field mapping, local databases, campus partnerships, and direct sourcing) to lower cost-per-hire and time-to-fill.
• Employer Branding & Dropout Management: Build Traya’s employer brand in the retail ecosystem, setting up governance mechanisms to minimize candidate dropouts from offer release to Day 30.

2. Strategic Business Partnering & Employee Lifecycle Management

• Culture & Seamless Onboarding: Standardize and govern regional onboarding programs to ensure all field teams are culturally aligned, brand-trained, and performance-ready from Day 1.
• Frontline Engagement & Retention: Design high-impact engagement frameworks tailored specifically for a dispersed, shift-based, on-ground workforce to foster connection with Traya’s central brand and drive lower frontline attrition.
• Grievance Redressal & Labor Compliance: Serve as the final escalation point for retail employee relations. Maintain robust labor law compliance, manage complex disciplinary actions, and ensure fair, empathetic, and legally sound workplace practices across all regions.
• Attrition Analytics & Offboarding: Oversee exit governance, analyze root causes of voluntary attrition, and implement proactive, data-backed retention initiatives.

3. HR Operations, Governance & Analytics

• Process Optimization & Governance: Standardize HR operations across regions, including offer approvals, background verification (BGV), field compliance, and HRIS integration.
• Executive Dashboards & Analytics: Establish real-time recruiting metrics, store productivity dashboards, and attrition trends to present actionable insights directly to C-suite leadership.
• Leadership Experience: You have 8+ years of progressive HR experience, with proven success leading a team across Talent Acquisition, HRBP, and HR Operations for a high-volume retail, FMCD, or D2C field workforce.
• Strategic & Operational Mastery: You possess full-stack HR expertise—capable of designing macro HR strategies while diving deep into ground-level operational bottlenecks.
• Frontline & Regional Expertise: You have a deep understanding of regional labor dynamics, local sourcing nuances, shift management, and frontline wage structures.
• Data-Driven & Business-Minded: You connect workforce metrics directly to retail business KPIs (e.g., store revenue per employee, ramp-up velocity, cost-per-hire, and attrition rates).
• Leadership & Stakeholder Management: You have strong executive presence, high emotional intelligence, and a track record of partnering effectively with CXOs and Business Heads.

Bonus Points If:

• You have built or scaled the retail HR function from early growth to nationwide scale for a top-tier D2C brand or modern trade retail chain.
• You have hands-on experience setting up HR tech stacks and automated tracking systems for dispersed field teams.

Why You’ll Love Working Here:

• Strategic Ownership: You own the entire HR charter for Traya’s fastest-growing vertical—our offline retail expansion.
• Leadership Impact: You will build, lead, and mentor the team that powers our ground force across the country.
• High Growth & Meritocracy: We operate in a fast-paced, high-energy environment that empowers leaders to take big bets and rewards measurable business outcomes.