Head Of Sales & Marketing (spices/fmcg)

The Best Services & Enterprise's; Ahmedabad District; On-site; INR 6,00,000 - 8,00,000; Full time

Job summary

A leading marketing company based in Gujarat is seeking a Sales Marketing Manager to drive marketing strategy and enhance brand visibility. The ideal candidate will have 7+ years of experience in FMCG or food marketing, with strong leadership and analytical skills. This role focuses on both digital and trade marketing in a work-from-office environment.

Qualifications

• Minimum 7 years of experience in FMCG or food marketing.
• Ability to understand market trends and consumer behavior.
• Excellent communication and collaboration skills.

Responsibilities

• Develop and implement marketing plans to drive sales growth.
• Maintain consistent brand identity across all channels.
• Conduct market research to inform strategy.

Skills

FMCG marketing experience

Consumer behavior understanding

Leadership skills

Analytical mindset

Education

Any Bachelor Degree

Job description

Responsibilities

• Marketing strategy & execution: develop and implement marketing plans to drive sales growth and enhance brand visibility.
• Brand management: maintain consistent brand identity, messaging, and tone across all channels.
• Product positioning: strategically position our spices products, highlighting unique benefits and USPs.
• Digital marketing: leverage social media, email campaigns, content marketing, and other digital channels to engage customers.
• Trade marketing: plan and execute trade marketing initiatives to boost retail and wholesale sales.
• Market research: monitor consumer trends, competitor activities, and market dynamics to inform strategy.

Requirements

• Proven experience in FMCG or food marketing, ideally in spices or related categories.
• Strong understanding of consumer behavior and market trends.
• Excellent leadership, communication, and cross-functional collaboration skills.
• Analytical mindset with strong problem-solving capabilities.

Details

• Experience: 7 - 13 Years
• No. of Openings: 4
• Education: Any Bachelor Degree
• Role: Sales Marketing Manager
• Industry Type: Agriculture / Dairy
• Gender: [ Male / Female ]
• Job Country: India
• Type of Job: Full Time
• Work Location Type: Work from Office