Graphic Designer

Electraev; Pune District; On-site; INR 600,000 - 800,000; Full time

Job summary

A leading electric vehicle company in Pune is looking for a skilled graphic designer to create engaging visual content for various communication channels. The ideal candidate will have a background in Fine Arts, Applied Arts, or Graphic Design, with at least 3 years of experience in a corporate or agency environment. Key responsibilities include designing marketing materials, ensuring brand consistency, and collaborating with internal teams to deliver high-quality designs. Familiarity with Adobe Suite and motion graphics is essential, along with a strong visual storytelling ability.

Qualifications

• Minimum 3 years of experience in a graphic design role in an agency or corporate set-up.
• Experience in digital-first brands, B2B, technology, automotive, or startup environments.
• Strong command of design software and tools relevant for digital content.

Responsibilities

• Create visually compelling assets for communications and marketing.
• Design static and motion graphics for digital platforms.
• Ensure consistency in design language and brand identity.
• Collaborate with marketing and product teams for creative solutions.

Skills

Visual storytelling

Adobe Suite

Canva

2D motion graphics

Video editing

Education

Bachelor’s or Master’s degree in Fine Arts, Applied Arts, or Graphic Design

Tools

Adobe Suite

Canva

Job description

• Create visually compelling and brand-aligned assets for Electra EV’s external and internal communications.
• Translate technical, product-led, and business-focused content into clear, attractive, and easy-to-understand visual formats.
• Ensure consistency in design language, layout systems, typography, colour palettes, and brand identity across all communication materials.

Digital Content Design

• Design static and 2D/3D motion graphics for LinkedIn, website banners, digital campaigns, emailers, performance marketing creatives, and other digital platforms.
• Develop visual assets for editorial calendars, thought leadership campaigns, employer branding, product promotion, event communication, and festive or thematic communication.
• Create engaging infographics, carousels, explainer creatives, reels support visuals, thumbnails, and digital storytelling assets for social media handles.
• Design brochures, product sheets, solution flyers, corporate presentations, case studies, event backdrops, standees, and other sales and marketing support materials.
• Work on communication assets across Electra EV’s businesses including EV powertrains, battery systems, eDrivetrain offerings, software-led solutions, and BESS-related communication.
• Adapt content for different market segments such as 2W, 3W, 4W, commercial vehicles, off-highway applications, and energy storage systems.

Event Branding

• Create visual identities and asset suites for exhibitions, conferences, product showcases, internal events, leadership communication, and recruitment campaigns.
• Support end-to-end event branding requirements including invites, booth panels, presentation templates, signage, digital screens, badges, and post-event communication.

Video and Multimedia Support

• Support the creation of short videos, motion graphics, animated explainers, GIFs, and video-edit-ready design elements for digital campaigns and brand storytelling.
• Collaborate with video editors, photographers, printers, and external agencies wherever required.

Web and UI-Supportive Design

• Design website graphics, landing page visuals, icons, downloadable assets, and other web-supportive communication elements.
• Ensure digital-first design thinking, including responsiveness, readability, and visual hierarchy for online platforms.

Cross-functional Collaboration

• Work closely with marketing, content, leadership, HR, product teams, and external partners to understand design requirements and deliver creative solutions.
• Participate in brainstorming and campaign development discussions to contribute fresh visual ideas and communication approaches.
• Interpret briefs independently and convert them into strong design outputs with minimal supervision.

Design Operations and Execution Excellence

• Manage multiple design projects simultaneously while maintaining speed, accuracy, and creative quality.
• Organise working files, design templates, brand assets, and version histories efficiently.
• Stay updated on design trends, social media formats, AI-enabled creative workflows, and evolving digital content styles.

What Success Looks Like in This Role

• Electra EV’s communication looks sharper, more premium, and more contemporary across touchpoints.
• Technical and product-heavy content becomes more accessible and visually engaging.
• Social media, brochures, campaigns, and events are delivered with consistency, speed, and originality.
• The brand’s innovation-led identity is reflected strongly in all visual communication.

Candidate Profile

Education

Bachelor’s or Master’s degree in Fine Arts, Applied Arts, or Graphic Design from a recognised institution.

Experience

• Minimum 3 years of experience in a graphic design role in an agency or corporate set-up.
• Experience in digital-first brands, B2B, technology, automotive, or startup environments is an advantage.

Technical Skills

• Strong command of Adobe Suite, Canva, and other design platforms.
• 2D motion graphics, video editing, animation design capability.

Core Competencies

• Strong visual storytelling ability.
• Ability to manage multiple projects with speed and quality.
• Proactive, adaptable mindset with eagerness to learn.

Preferred Attributes

• A strong portfolio showcasing digital communication, campaigns, social media creatives, and brand work.
• Comfort working on both strategic and execution-level design tasks.
• Interest in mobility, sustainability, and future technologies.