FullTime- Social Media (Facebook )

PINKVILLA; Mumbai; On-site; INR 4,00,000 - 8,00,000; Full time

Job summary

A leading digital entertainment platform in Mumbai is seeking a talented Social Media expert to enhance our social media strategy. The role involves creating engaging content, driving user growth, and utilizing analytics tools to meet business targets. The ideal candidate has robust experience in social media management and a Bachelor's degree. Join us to help shape our online presence and connect with millions of users.

Qualifications

• Relevant experience managing social media platforms.
• Proven experience in driving the growth and meeting target numbers for social media.
• Experience using data and metrics to measure impact and determine improvements.

Responsibilities

• Develop creative and engaging social media content for user growth.
• Manage and meet business targets for social media reach and engagement.
• Oversee, plan and deliver content across different platforms.

Skills

Social Media Management

User Engagement

Content Creation

Analytics Tools Proficiency

Education

Bachelor’s degree or equivalent

Tools

Google Analytics

Sprinklr

Hootsuite

Meta Business Suite

Job description

Overview

The Pinkvilla team is looking for a talented, experienced Social Media to work closely with the Leadership, Marketing, and Product team and contribute to the overall social media strategy.

About PinkVilla:

Pinkvilla is one of the largest digital websites in the entertainment, lifestyle, and fashion categories with 30 million unique users and 21 million social media followers.

Based in: Mumbai

Responsibilities

• Develop creative and engaging social media content that will contribute to user growth and increase the brand reach across all social media platforms for Pinkvilla.
• Manage and meet the business targets in terms of social media reach and user engagement.
• Manage the day-to-day handling of all social media channels adapting content to suit different channels.
• Oversee, plan and deliver content across different platforms using scheduling tools such as Sprinklr, Hootsuite.
• Create engaging multimedia content across our social media platforms like Instagram, Pinterest, X, Facebook, Snapchat etc.
• Develop, launch and manage new competitions and campaigns that promote the organization and brand.
• Manage and facilitate social media communities by responding to social media posts and developing discussions.
• Monitor, track, analyse and report on performance on social media platforms using tools such as Google Analytics, Facebook Insights, Meta Business Suite.
• Encourage collaboration across teams and departments.

Qualifications

• Relevant experience managing social media platforms.
• Proven experience in driving the growth and meeting target numbers for social media.
• Experience using data and metrics to measure impact and determine improvements.
• Bachelor’s degree or equivalent.
• Proficiency in all social media platforms like Instagram, Snapchat, YouTube, Facebook.
• Experience of Google Analytics, Sprinklr, Hootsuite, Meta Business Suite.