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Purplle is seeking a detail-oriented NPD coordinator to work with the brand team on turning briefs into tangible products. You’ll build Bills of Materials, chase vendor samples, maintain trackers, and support sourcing decisions, gaining hands-on exposure to how consumer products are developed from concept to delivery.
Ideal candidates are recent graduates or up to two years in related roles, with strong Excel/Sheets skills, excellent English communication, and willingness to be on-site in
Reports to: Brand / NPD Manager
New Product Development Vendor Coordination Sourcing Operations
On-site
You’ll work directly with the brand team on the operational backbone of bringing new products to life — from building BOMs and chasing vendor samples to maintaining project trackers and supporting sourcing decisions. It’s a role for someone who wants to understand how consumer products actually get made, not just marketed.
Founded in 2011, Purplle has emerged as one of India’s premier omnichannel beauty destinations, redefining the way millions shop for beauty. With 1,000+ brands, 60,000+ products, and over 7 million monthly active users, Purplle has built a powerhouse platform that seamlessly blends online and offline experiences.
Expanding its footprint in 2022, Purplle introduced 6,000+ offline touchpoints and launched 100+ stores, strengthening its presence beyond digital. Beyond hosting third-party brands, Purplle has successfully scaled its own D2C powerhouses—FACES CANADA, Good Vibes, Carmesi, Purplle, and NY Bae—offering trend-driven, high-quality beauty essentials.
What sets Purplle apart is its technology driven hyper-personalized shopping experience. By curating detailed user personas, enabling virtual makeup trials, and delivering tailored product recommendations based on personality, search intent, and purchase behavior, Purplle ensures a unique, customer-first approach.
In 2022, Purplle achieved unicorn status, becoming India’s 102nd unicorn, backed by an esteemed group of investors including ADIA, Kedaara, Premji Invest, Sequoia Capital India, JSW Ventures, Goldman Sachs, Verlinvest, Blume Ventures, and Paramark Ventures.
With a 3,000+ strong team and an unstoppable vision, Purplle is set to lead the charge in India’s booming beauty landscape, revolutionizing the way the nation experiences beauty.