Events & Partnerships Manager

Luxmi Estates; Dadri; On-site; INR 1,000,000 - 1,500,000; Full time

Job summary

A leading tea producer is looking for an Events, Partnerships & Corporate Sales Manager in India to build and scale offline demand channels through events, partnerships, and corporate gifting. The role requires 5-8 years of experience in corporate sales, strong business development skills, and the ability to manage both sales and execution. The ideal candidate will have a graduate or MBA background in Sales or Marketing, focusing on creating premium customer experiences and driving revenue growth.

Qualifications

• 5–8 years of experience in corporate sales, partnerships or events.
• Experience in gifting, hospitality, premium FMCG or lifestyle sectors preferred.
• Ability to manage both sales and execution.

Responsibilities

• Develop and grow corporate gifting business across key segments.
• Manage end-to-end sales cycle including outreach, pitching, negotiation and closure.
• Plan and execute curated events such as tea tastings and workshops.
• Own revenue targets from corporate gifting, events and partnerships.

Skills

Business development

Negotiation skills

Communication skills

Relationship management

Education

Graduate / MBA in Sales, Marketing or related field

Job description

Luxmi Estates, established in 1912, has been dedicated to producing premium teas from its 25 estates spanning 50,000 acres across India and Africa. Known for iconic estates like Makaibari in Darjeeling, Gisovu in Rwanda, and Dirai in Assam, Luxmi Estates is synonymous with quality, heritage, and sustainability. Rooted in a rich history, Luxmi was founded as part of an Indian self‑reliance movement to challenge colonial tea monopolies and remains committed to harvesting exceptional tea through respect for nature and diligent care. The company’s legacy blends tradition with a passion for crafting some of the finest teas in the world.

Overview

We are seeking a commercially driven Events, Partnerships & Corporate Sales Manager to build and scale offline demand channels for Luxmi Estates across events, partnerships and corporate gifting.

This role will be responsible for generating revenue through corporate orders, partnerships and curated events, while also supporting e‑commerce growth by acquiring high‑quality customers and driving brand discovery.

The ideal candidate combines strong business development capability with execution excellence and an understanding of premium customer experiences.

Key Responsibilities

Corporate Sales & Gifting

• Develop and grow corporate gifting business across key segments
• Identify and onboard corporate clients for bulk and recurring orders
• Manage end‑to‑end sales cycle including outreach, pitching, negotiation and closure
• Coordinate with Category and Operations teams for order execution

Partnership Development

• Build and manage partnerships with luxury hotels and hospitality groups
• Partner with corporate offices and institutions
• Collaborate with chefs, wellness brands and cultural platforms
• Ensure partnerships deliver measurable outcomes such as revenue, customer acquisition or brand visibility

Events & Experiential Activations

• Plan and execute curated events such as tea tastings and workshops, pop‑ups and brand showcases, collaborative events with partners
• Ensure events are aligned with brand positioning and designed to drive high‑quality customer engagement
• Capture leads from events and partnerships through structured mechanisms (QR, forms, CRM integration)
• Work with CRM and D2C teams to convert leads into repeat customers
• Track post‑event conversion and customer quality

Revenue & Commercial Ownership

• Own revenue targets from corporate gifting, events and partnerships
• Manage pricing and margins for bulk and custom orders
• Track profitability of events and partnerships
• 5–8 years of experience in corporate sales, partnerships or events
• Experience in gifting, hospitality, premium FMCG or lifestyle sectors preferred
• Strong business development and negotiation skills
• Ability to manage both sales and execution
• Strong communication and relationship management skills

Qualification

Graduate / MBA in Sales, Marketing or related field preferred.