Employee Branding and communication

K12 Techno Services; Bengaluru; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Orchids The International School is seeking an HR Communications professional to partner with HR teams to strengthen employee engagement and elevate our EVP. You will own internal communications across the employee lifecycle—from onboarding to recognition—driving transparent storytelling, leadership messaging, and culture-building across multiple touchpoints such as Teams, intranet, and newsletters.

You will collaborate with HR partners, L&D, and marketing to ensure consistency and impact.

Qualifications

• Bachelor’s or Master’s degree in HR or related discipline.
• Experience in education, hospitality, retail, healthcare, or large multi-location orgs preferred.
• 35 years of experience in HR or Internal Communications preferred.
• Excellent written and verbal communication.
• Strong stakeholder management and cross-functional collaboration.
• EVP development and employer branding experience.
• Experience with HR comms platforms and digital employee engagement tools.
• Strong project management, planning, and execution skills.

Responsibilities

• Develop and execute annual Internal Communications strategy.
• Own the employee communication calendar across onboarding, policy, performance, learning, engagement, and updates.
• Create newsletters, leadership messages, HR announcements, presentations, FAQs, stories, videos, posters, and digital campaigns.
• Partner with HR Partners and CoEs to communicate people initiatives effectively.
• Drive communication during change, transformation, and employee experience programs.
• Develop frameworks to improve awareness, participation, and engagement across HR programs.
• Manage communications across Teams, intranet, email, WhatsApp, and digital boards.
• Ensure consistency in messaging, employer voice, and culture across all channels.

Skills

HR communications

Internal comms

Employee engagement

Employer branding

Stakeholder management

Storytelling

Content development

Cross-functional

Education

Bachelor’s or Master’s in HR

Job description

Job Description

HR Assistant Manager Internal Communications, Employee Engagement & Employer Branding

Company:K12 Techno service pvt ltd

Location: Bangalore

Department: Human Resources

Reporting To: Head Human Resources

Experience: 35 Years

Employment Type: Full-Time

Working Days: 6 Days (Alternate Saturdays Off)

About the Role

At Orchids The International School, we believe that a strong organizational culture is built through meaningful employee experiences, transparent communication, and an engaging workplace.

We are looking for a passionate HR Communications professional who will partner with the Human Resources team to strengthen employee engagement, reinforce our organizational culture, and elevate our Employee Value Proposition (EVP). The role will drive communication across the employee lifecyclefrom onboarding and learning to recognition, engagement, change management, and leadership communicationwhile positioning Orchids as an employer of choice.

The ideal candidate will work closely with HR Business Partners, Talent Acquisition, Learning & Development, Leadership, and cross-functional teams to create a connected, informed, and engaged workforce.

Key Responsibilities

Internal Communications

• Develop and execute the annual Internal Communications strategy aligned with HR and business priorities.
• Own the employee communication calendar across the complete employee lifecycle, including onboarding, policy communication, performance management, learning initiatives, engagement programs, wellness, rewards & recognition, and organizational updates.
• Create compelling employee communication including newsletters, leadership communication, HR announcements, presentations, FAQs, employee stories, videos, posters, and digital campaigns.
• Partner with HR Business Partners and Centres of Excellence (Talent Acquisition, L&D, Total Rewards, HR Operations, Employee Relations) to communicate people initiatives effectively.
• Drive communication during organizational change, business transformation, and employee experience initiatives to ensure transparency and adoption.
• Develop communication frameworks that improve employee awareness, participation, and engagement across HR programs.
• Manage communication across Microsoft Teams, intranet, email, WhatsApp, digital notice boards, and other employee touchpoints.
• Ensure consistency in organizational messaging, employer voice, and culture across all employee communication.

Employee Engagement & Culture

• Partner with HR to conceptualize and execute employee engagement initiatives that strengthen organizational culture and foster belonging.
• Design communication campaigns supporting employee well-being, recognition, inclusion, diversity, learning, and organizational values.
• Promote employee recognition by highlighting success stories, milestones, long-service awards, promotions, and achievements.
• Support employee listening initiatives by communicating engagement surveys, pulse checks, feedback mechanisms, and action plans.
• Enhance the overall employee experience through thoughtful communication and culture-building initiatives.
• Support the planning and communication of town halls, leadership connects, employee events, CSR initiatives, celebrations, and culture programs.

Employer Branding & Talent Attraction

• Drive the organization's Employer Branding strategy aligned with the Employee Value Proposition (EVP).
• Create authentic employer branding content showcasing workplace culture, employee journeys, leadership perspectives, learning opportunities, and career growth.
• Partner with Talent Acquisition to strengthen recruitment marketing campaigns and candidate engagement.
• Support the development and maintenance of the Careers Page and employer branding assets across digital platforms.
• Manage Orchids' employer presence across LinkedIn and other employer branding channels.
• Monitor and strengthen employer reputation across Glassdoor, AmbitionBox, Google Reviews, and similar platforms by tracking employee feedback, coordinating responses, and recommending improvement initiatives.
• Collaborate with Marketing and Creative teams to ensure employer branding communication remains consistent with organizational values while reflecting the employee experience.

HR Partnership & Stakeholder Management

• Work closely with HR Leadership, HR Business Partners, Talent Acquisition, L&D, Employee Relations, and Business Leaders to drive people communication.
• Support HR transformation and organizational development initiatives through structured communication plans.
• Develop leadership communication including speeches, talking points, CEO messages, HR updates, and organizational announcements.
• Measure the effectiveness of communication and engagement initiatives through employee participation, engagement metrics, communication analytics, and qualitative feedback.
• Continuously identify opportunities to improve employee communication channels, processes, and engagement practices.

Desired Skills

• Excellent written and verbal communication skills.
• Strong understanding of employee engagement, organizational culture, and employee experience.
• Knowledge of HR communications, change management communication, and employer branding.
• Familiarity with Employee Value Proposition (EVP) development and talent branding.
• Strong stakeholder management and cross-functional collaboration skills.
• Exceptional storytelling, editing, and content development capabilities.
• Experience working with HR communication platforms and digital employee engagement tools.
• Strong project management, planning, and execution skills.

Preferred Qualifications

• 35 years of experience in HR or Internal Communications, HR Communications, Employee Engagement, Employer Branding, Corporate Communications, Organizational Development, or Human Resources.
• Experience in education, hospitality, retail, healthcare, or other large multi-location organizations will be preferred.
• Bachelor's or Master's degree in Human Resources, Organizational Psychology, Mass Communication, Journalism, Marketing, English, or a related discipline.

Key Success Measures

• Improved employee engagement and participation across HR initiatives.
• Increased employee awareness and adoption of HR programs and organizational initiatives.
• Strong organizational culture reflected through consistent communication and employee advocacy.
• Successful execution of change communication and employee experience initiatives.
• Enhanced Employer Value Proposition (EVP) across digital and recruitment platforms.
• Improved employer brand perception across LinkedIn, Glassdoor, AmbitionBox, and other employer touchpoints.
• Effective partnership with HR stakeholders resulting in measurable improvements in employee communication and engagement.