District Sales Head

Adani Group; Prayagraj; On-site; INR 600,000 - 900,000; Full time

Job summary

Adani Group in Prayagraj is hiring a Territory Sales Officer to drive sales growth for traditional cement products and S&P offerings. You will expand the dealer network, engage sub-dealers, and build strong relationships with stakeholders and end-users to meet targets.

The role requires 3–5 years of sales experience in cement/building materials, MBA in Sales/Marketing, and strong communication, market insight, and coordination with logistics teams to optimize distribution.

Qualifications

• MBA from a premier institute with a focus on Sales or Marketing.
• 3–5 years of sales and marketing experience in cement/building materials.
• Strong communication and stakeholder management skills.

Responsibilities

• Drive sales growth and market penetration across cement and S&P offerings.
• Expand dealer network including sub-dealers and end-users.
• Maintain robust sales pipeline and achieve targets.
• Educate customers on product benefits and promotions.
• Monitor micro-markets and competitive pricing strategies.
• Coordinate with logistics to optimize distribution and inventory.

Skills

CRM & Relationship Building

Consultative Selling

Market & Competitive Analysis

Forecasting & Demand Sensing

Education

MBA in Sales/Marketing

Tools

CRM Systems

ERP

Job description

Purpose/Objective

• The Territory Sales Officer is responsible for driving sales growth, market penetration, fostering strong customer relationships, executing targeted sales strategies, and expanding the dealer network for both traditional cement products and specialized S&P offerings within the assigned territory.
• The TSO will ensure a deep understanding of product benefits across different segments, effectively communicate with stakeholders, and maintain a focus on achieving sales targets.

Key Responsibilities of Role

• Sales Facilitation, Execution, and Target Achievement: - Execute sales strategies to achieve targets across both traditional and S&P product lines.
• - Facilitate the sales process at the sub-dealer and customer levels, promoting the product line to stimulate higher sales.
• - Maintain a robust sales pipeline, ensuring effective promotion and advocacy for both premium cement products and allied S&P offerings.
• Customer Relationship Management and Market Development: - Build and maintain strong relationships with a diverse customer base, including sub-dealers, stakeholders, and end-users.
• - Identify new business opportunities and market trends, tailoring sales approaches to meet customer needs and expand market reach.
• In-depth Product Knowledge and Promotion: - Educate sub-dealers, customers, and their staff on the benefits and unique selling propositions of all products.
• - Support the launch and promotion of new products, ensuring comprehensive market coverage and customer awareness.
• Micro-Market Analysis and Competitive Intelligence: - Conduct detailed analysis of micro-markets within the territory to identify expansion opportunities and competitive threats.
• - Monitor competitors' actions and pricing strategies, providing insights to refine sales strategies and outperform the competition.
• Operational Support and Coordination: - Work closely with logistics and supply chain teams to optimize distribution and delivery systems.
• - Relay field feedback to improve inventory planning and address real-time sales dynamics.
• Network Expansion and Re-engagement: - Execute initiatives to onboard new sub-dealers and reintegrate degrowing sub-dealers into the active network.
• - Develop retention strategies based on insights gathered from degrowing sub-dealers and market analysis.
• Reporting, Communication, and Transparency: - Accurately record sales orders and communicate essential details to ensure seamless information flow.
• - Foster a culture of openness, sharing information transparently with team members and stakeholders.
• - Document and communicate decision-making processes to ensure clarity and departmental understanding.
• Organizational Skills and Accountability: - Prioritize tasks effectively, managing multiple projects with agility and implementing best practices in workflow management.
• - Establish clear accountability mechanisms to track performance and decision-making within the sales team.
• Key Stakeholders - Internal: - Area Sales Manager - Back Office - Trade - Secondary Logistics Officer Key Stakeholders - External: - Sub- dealers

Technical Competencies

• CRM System Management-Cements,Consultative Selling-Cements,Customer Relationship Management (CRM)-Cements,Demand Sensing/ Forecasting-Cements,Documentation and Record-Keeping-Cements,Logistics and Supply Chain Management-Cements,Market and Competitive Analysis-Cements,Network Development-Cements,Pricing Analysis-Cements

Qualifications and Experience

• Educational Qualification: - MBA from a premier institute with a focus on Sales or Marketing.
• Work Experience (Range of years): - 3 - 5 years of experience in sales and marketing activities Industry Knowledge: - Demonstrate in-depth understanding and proficiency in sales, specifically tailored to the Cement, Construction and Building Materials industries.