District Sales Head

Adani Group; Mysuru; On-site; INR 450,000 - 650,000; Full time

Job summary

Adani Group in Mysuru is seeking a Territory Sales Officer to drive sales growth for traditional cement products and S&P offerings. You will expand the dealer network, build strong customer relationships, and execute targeted sales strategies within the assigned territory.

You will maintain a deep understanding of product benefits, train sub-dealers and staff, monitor market trends, and coordinate with logistics to ensure timely delivery and market coverage.

Qualifications

• MBA in Sales/Marketing from a premier institute
• 3-5 years of sales/marketing experience in cement/building materials
• Demonstrated understanding of cement, construction, and building materials industries

Responsibilities

• Execute sales strategies to achieve targets across traditional and S&P product lines
• Promote products to sub-dealers and customers to stimulate higher sales
• Build and maintain relationships with sub-dealers, stakeholders, and end-users
• Identify new business opportunities and market trends to expand market reach
• Educate sub-dealers and staff on product benefits and USPs
• Support the launch and promotion of new products with market coverage
• Analyze micro-markets to identify expansion opportunities and threats
• Monitor competitors' actions and pricing; adjust strategies accordingly
• Coordinate with logistics and supply chain to optimize distribution and delivery
• Onboard new sub-dealers and re-engage degrowing dealers
• Document sales orders and maintain clear communication with the team

Skills

CRM management

Consultative selling

Customer relationship management

Demand forecasting

Documentation

Logistics & supply chain

Market analysis

Network development

Pricing analysis

Education

MBA in Sales/Marketing

Job description

Purpose/Objective

The Territory Sales Officer is responsible for driving sales growth, market penetration, fostering strong customer relationships, executing targeted sales strategies, and expanding the dealer network for both traditional cement products and specialized S&P offerings within the assigned territory. The TSO will ensure a deep understanding of product benefits across different segments, effectively communicate with stakeholders, and maintain a focus on achieving sales targets.

Key Responsibilities of Role

• Sales Facilitation, Execution, and Target Achievement: - Execute sales strategies to achieve targets across both traditional and S&P product lines.
• - Facilitate the sales process at the sub-dealer and customer levels, promoting the product line to stimulate higher sales.
• - Maintain a robust sales pipeline, ensuring effective promotion and advocacy for both premium cement products and allied S&P offerings.
• Customer Relationship Management and Market Development: - Build and maintain strong relationships with a diverse customer base, including sub-dealers, stakeholders, and end-users.
• - Identify new business opportunities and market trends, tailoring sales approaches to meet customer needs and expand market reach.
• In-depth Product Knowledge and Promotion: - Educate sub-dealers, customers, and their staff on the benefits and unique selling propositions of all products.
• - Support the launch and promotion of new products, ensuring comprehensive market coverage and customer awareness.
• Micro-Market Analysis and Competitive Intelligence: - Conduct detailed analysis of micro-markets within the territory to identify expansion opportunities and competitive threats.
• - Monitor competitors' actions and pricing strategies, providing insights to refine sales strategies and outperform the competition.
• Operational Support and Coordination: - Work closely with logistics and supply chain teams to optimize distribution and delivery systems.
• - Relay field feedback to improve inventory planning and address real-time sales dynamics.
• Network Expansion and Re-engagement: - Execute initiatives to onboard new sub-dealers and reintegrate degrowing sub-dealers into the active network.
• - Develop retention strategies based on insights gathered from degrowing sub-dealers and market analysis.
• Reporting, Communication, and Transparency: - Accurately record sales orders and communicate essential details to ensure seamless information flow.
• - Foster a culture of openness, sharing information transparently with team members and stakeholders.
• - Document and communicate decision-making processes to ensure clarity and departmental understanding.
• Organizational Skills and Accountability: - Prioritize tasks effectively, managing multiple projects with agility and implementing best practices in workflow management.
• - Establish clear accountability mechanisms to track performance and decision-making within the sales team.
• Key Stakeholders - Internal: - Area Sales Manager - Back Office - Trade - Secondary Logistics Officer Key Stakeholders - External: - Sub- dealers

Technical Competencies

• CRM System Management-Cements
• Consultative Selling-Cements
• Customer Relationship Management (CRM)-Cements
• Demand Sensing/ Forecasting-Cements
• Documentation and Record-Keeping-Cements
• Logistics and Supply Chain Management-Cements
• Market and Competitive Analysis-Cements
• Network Development-Cements
• Pricing Analysis-Cements

Qualifications and Experience

• Educational Qualification: - MBA from a premier institute with a focus on Sales or Marketing.
• Work Experience (Range of years): - 3 - 5 years of experience in sales and marketing activities Industry Knowledge: - Demonstrate in-depth understanding and proficiency in sales, specifically tailored to the Cement, Construction and Building Materials industries.