Digital Sales & Marketing Manager

VK Global Publications; Faridabad; On-site; INR 8,00,000 - 12,00,000; Full time

Job summary

A leading educational publishing company in Haryana is seeking a qualified Digital Sales & Marketing Manager. This role involves developing and implementing digital marketing strategies to achieve sales targets and enhance online presence. Candidates should have strong digital marketing experience, excellent communication skills, and a relevant degree. This full-time position offers an opportunity to shape the company's digital landscape.

Qualifications

• Proven work experience as a Digital Sales & Marketing Manager.
• Experience in designing and implementing successful digital marketing campaigns.
• Strong understanding of current digital marketing channels.

Responsibilities

• Develop and implement comprehensive digital marketing strategies.
• Manage all digital marketing channels to ensure brand consistency.
• Measure ROI and KPIs to prepare a budget.
• Manage and improve online content with SEO considerations.
• Liaise with Product, Design, and Sales directors.

Skills

Digital marketing

SEO/SEM

Google Analytics

Project management

Customer-centric approach

Education

Bachelor's degree in marketing, business administration, or related field

Master's degree (preferred)

Tools

CRM software

Web design tools

Job description

Overview

We are looking for a qualified Digital Sales & Marketing Manager to take the lead in developing successful, long-term digital marketing strategies for our company. As a Digital Sales & Marketing Manager, you should have in-depth marketing experience and a passion for digital technologies. You will work closely with different teams to ensure consistency through all digital marketing channels. You should also provide forward-thinking ideas to build and maintain a strong company web presence. Ultimately, you should be able to drive all digital sales & marketing efforts to achieve our business objectives.

Responsibilities

• Develop and implement comprehensive digital marketing strategies to achieve sales targets and business objectives.
• Manage all digital marketing channels (e.g. website, blogs, Amazon, Snapdeal, Flipkart, Shopify, emails, and social media) to ensure brand consistency
• Measure ROI and KPIs and prepare a budget
• Develop specific campaigns to create and maintain high levels of customer interaction
• Oversee all aspects of digital marketing campaigns, including planning, execution, optimization, and performance analysis. Manage and improve online content, considering SEO and Google Analytics
• Forecast sales performance trends and act proactively to increase our market segment
• Liaise with Product, Design, and Sales directors to increase client satisfaction through cohesive strategies
• Motivate digital marketing team to achieve goals
• Monitor competition and provide ideas to stand out
• Stay up-to-date with digital technology developments
• Develop engaging and relevant content for various digital channels.

Requirements and skills

• Proven work experience as a Digital sales & marketing manager.
• Demonstrable experience in designing and implementing successful digital marketing campaigns
• Strong understanding of how all current digital marketing channels function
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams. Hands-on experience with SEO/SEM, Google Analytics and CRM software
• Familiarity with web design
• Excellent analytical and project management skills
• Should have a customer-centric approach.
• Bachelor's degree in marketing, business administration, or related field; Master's degree preferred.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Marketing

Industries

• Education