Digital Marketing Specialist (India)

Wing Assistant; India; On-site; INR 450,000 - 750,000; Full time

Benefits offered by this job

Performance incentives

Job security and stability

Paid training

Inclusive culture

Upskilling opportunities

100% Work-From-Home

Exceptionally Supportive Team

Opportunities for Career Growth

Fun Work Environment

Holiday & Overtime Pay

Job summary

Wing Assistant is seeking a Digital Marketing Specialist to join our remote team. You will develop and execute campaigns across digital channels, manage content, and ensure brand consistency while driving engagement.

The ideal candidate has 2+ years in social media or 1-2 years in digital marketing, strong copywriting skills, and proficiency with CMS and Adobe tools. This is a work-from-home role in a flexible schedule.

Qualifications

• Bachelor's degree or marketing/business certification required.
• 2+ years social media or 1-2 years digital marketing experience.
• Proven content writing or copywriting experience.
• Working knowledge of content management systems.
• Excellent English communication (min. B2).
• Strong organizational and time management skills.
• Proficient in layouts, typography, print, and web design.
• Experience with Adobe Photoshop, Illustrator, Sketch, InDesign.
• Portfolio demonstrating a range of creative projects.
• Able to work night shift (graveyard shift).

Responsibilities

• Upload videos and graphics and manage reviews.
• Develop, execute, monitor marketing campaigns on digital platforms.
• Ensure branding consistency across accounts and channels.
• Create events or promos to increase engagement.
• Manage contact database and assist with lead generation.
• Research influencers and partnerships.
• Set up accounts and manage affiliate payouts.
• Check KPIs and optimize bids and keywords.
• Develop content strategy from audience insights.
• Create progress reports and monitor campaign performance.
• Research trends and competitive marketing insights.
• Execute SEO strategies and keyword research.
• General administration and content tweaks.
• Ad hoc tasks.

Skills

Social media marketing

Copywriting

CMS knowledge

English B2

Time management

Graphic design

Adobe Photoshop

Adobe Illustrator

Sketch

InDesign

Web design

Education

Bachelor's degree

Marketing certification

Tools

CMS (Content Management Systems)

Job description

Disclaimer: This is a generic job description for the position stated below. Actual tasks and tools will be discussed further when you reach the final interview stage. Please ensure you apply for the right job based on your location and experience. We prioritize people who can do this successfully!

Digital Marketing Specialist (Remote)

Wing is on the exciting mission of redefining the future of work for companies worldwide! We are looking to be the one-stop shop for companies that are looking to build world-class teams & place their operations on autopilot.

And we’re looking for a Digital Marketing Specialist to start immediately!

Duties and Responsibilities include but are not limited to:

• Upload videos and graphics, keep the account up-to-date & manage reviews
• Develop, execute, and monitor the execution of marketing campaigns on various digital platforms
• Ensure consistency of branding across all accounts and channels
• Create events or promos to increase customer engagement
• Manage the contact database & assist with lead generation activities
• Research influencers, compatible products, and businesses to form strategic partnerships
• Set up accounts, liaise with affiliates & manage affiliate partners’ payouts
• Check KPIs, modify bids or budgets & review keyword performance
• Gather information on the brand's audience profiles and develop a content strategy with internal teams
• Create progress reports and monitor the performance and effectiveness of marketing campaigns
• Research on trends, promotional activities utilized by competitors, and competitive marketing insights
• Execute SEO strategies and conduct keyword research
• Conduct general administration
• Use tweak builders to tweak the content
• Ad hoc tasks

Qualifications:

• Bachelor's degree in any field or professional certification in marketing or business-related courses
• 2+ years experience in social media or 1-2 years in digital marketing
• Proven content writing or copywriting experience
• Working knowledge of content management systems
• Excellent English communication skills, both written and verbal (at least B2 level)
• Solid organizational and time management skills
• Knowledgeable in layouts, typography, print, and web design
• Experience/Proficient in Adobe Photoshop, Illustrator, Sketch, InDesign, and other graphic design software
• Compelling portfolio of work over a wide range of creative projects
• Able to work on a graveyard shift

Technical Requirements:

• USB Headset with Noise Cancellation feature
• Working Webcam
• Main and backup computer: at least 1.8 GHz processor with at least 4GB RAM
• Main Internet Service Speed: at least 25 Mbps wired connection
• Backup Internet Service Speed: at least 10 Mbps

Benefits:

• Performance Incentives
• Job Security and Stability
• Paid Training
• Inclusive Culture
• Upskilling Opportunities
• 100% Work-From-Home
• Exceptionally Supportive Team
• Opportunities for Career Growth
• Fun Work Environment
• Holiday & Overtime Pay

Schedule: US work hours (20-40 hours per week)

Location: This is a remote job

Salary: This is based on experience and skills.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.