DIGITAL MARKETING MANAGER

GREATBELL HR Consultancy Services PVT LTD; Kollam; On-site; INR 4,50,000 - 6,75,000; Full time

Job summary

An established industry player is on the lookout for a seasoned Digital Marketing Manager with over a decade of experience. This role is pivotal in shaping the company's digital presence through strategic planning, social media management, and content creation. You will drive brand visibility and engagement across various digital channels while analyzing campaign performance to optimize strategies. If you are passionate about digital marketing and eager to lead innovative initiatives, this opportunity is perfect for you. Join a dynamic team where your expertise will significantly impact growth and success in the digital landscape.

Qualifications

• 10+ years of experience in digital marketing with a focus on strategy and analytics.
• Strong skills in social media management and content creation.

Responsibilities

• Develop and implement comprehensive digital marketing strategies.
• Monitor and analyze digital marketing campaigns and social media performance.

Skills

Digital Marketing Strategy

Social Media Management

Analytics and Reporting

Problem Solving Skills

Content Creation and Coordination

Written and Communication Skills

Tools

SEO Tools

Analytics Tools

Job description

Digital Marketing Manager

Experience: 10+ Years

Work Location: Trivandrum

Ref: GREATBELL HR Consultancy Services (P) Ltd

Email: [e-mail]

Mobile: [phone]

Special Note: Candidates from Trivandrum will be given preference.

Digital Marketing Strategy:

• Develop and implement comprehensive digital marketing strategies aligned with the company's goals and target audience.
• Identify new opportunities for growth, expansion, and improved brand visibility across various digital channels.
• Monitor industry trends and stay updated on emerging digital marketing techniques and tools.

Social Media Management:

• Develop and implement social media strategies across various platforms, including but not limited to Facebook, Instagram, Twitter, and LinkedIn.
• Create engaging social media content, including graphics, videos, and written posts.
• Monitor and respond to user comments, messages, and inquiries on social media platforms.
• Analyze social media metrics and provide regular reports on campaign performance, identifying areas for improvement.

Content Creation and Coordination:

• Collaborate with the creative team to produce compelling digital content that aligns with the brand's voice and messaging.
• Coordinate content creation schedules, ensuring timely delivery and adherence to quality standards.
• Optimize content for search engines and social media platforms to maximize visibility and engagement.

Analytics and Reporting:

• Monitor and analyze digital marketing campaigns, website traffic, and social media performance using analytics tools.
• Provide regular reports and insights to management, highlighting key performance indicators, trends, and areas of opportunity.
• Use data-driven insights to optimize marketing strategies, improve ROI, and drive continuous improvement.

Competencies: Digital Marketing Strategy, Social Media Management, Analytics and Reporting, Team Management, Problem Solving Skills, content creation and Coordination, Experience in various SEO and Digital Marketing Tools, written and communication skills.