Digital Marketing Manager

The Voice of Stray Dogs Trust (VOSD - Trust); Bengaluru; On-site; INR 600,000 - 900,000; Full time

Job summary

The Voice of Stray Dogs Trust (VOSD) in Bengaluru seeks a Digital Marketing Manager to own cross-platform content and campaign pipelines, driving digital visibility for veterinary services, pharmaceutical products, and rescue missions.

You will design collateral with Canva, publish content via WordPress and social platforms, and craft engaging copy for campaigns, leveraging AI design workflows to create visuals.

Qualifications

• Strong copywriting and English communication skills.
• Hands-on Canva design experience to produce digital collateral.
• Experience using AI design workflows to build visual elements.

Responsibilities

• Own cross-platform content and campaign pipelines for VOSD.
• Manage publishing on social media and content updates on WordPress.
• Write engaging copy and campaign narratives to drive visibility of veterinary and pharma products.

Skills

Copywriting

English communication

Tools

Canva

Hootsuite

WordPress

Job description

Role Overview

We are looking for a creative, execution-driven Digital Marketing Manager to own our cross-platform content and campaign pipelines. You will drive digital visibility for VOSD’s cutting-edge veterinary services, pharmaceutical products, and life-saving rescue missions.

Key Responsibilities & Requirements

Design (Must-Have):

Hands-on design experience using Canva and similar professional tools to produce compelling digital collateral, graphics, and campaign assets.
Ability to build product mockups and visual elements using modern AI design workflows.

Publishing & Platform Experience (Preferred):

Hands-on management and scheduling experience using Hootsuite or similar social media publishing platforms.
Experience publishing, managing, and structuring content updates via WordPress.

Content & Communication:

Excellent command over English communication skills, with a proven flair for writing engaging copy, campaign narratives, and thought-leadership updates.

VOSD & Digital Footprint

VOSD Corporation is India’s largest healthcare provider for dogs, positioning itself as “India’s Expert on Dogs”. We house India’s only integrated, full-service professional veterinary and pet care portfolio spanning:

Veterinary & Healthcare Services: Vet Hospitals, Vet AI, CRM, remote vet services, mobile Operation Theaters, and RFID tracking.
Healthcare & Pharma Products: Ayurvedics, Nutraceuticals, Pharmacology, and Food & Nutrition.
Accessories: Specialized dog beds, RFID-tagged products, and lifestyle hardware.

You will work with a marketing team that currently serves
Content Push: 100,000 unique email + WhatsApp termination points, monthly
Views: 4–5 million views, monthly
Engagement: 200-250 K social engagements, monthly