Digital Marketing Intern

JobTrade; Chandigarh; On-site; INR 89,000 - 167,000; Full time

Job summary

JobTrade in India is seeking a Digital Marketing Intern to plan and execute digital campaigns across social media and Google, develop strategies to boost brand awareness and generate leads, and monitor performance to optimize outcomes.

You will manage paid campaigns on Google Ads and Meta Ads, handle social media accounts, create engaging content, and coordinate with teams for lead follow-up. Basic degree in marketing/related field is required.

Qualifications

• Bachelor's degree in Marketing, Business, or a related field.
• Strong written and verbal communication skills.
• Ability to work independently and meet deadlines.
• Experience or interest in digital marketing campaigns.
• Familiarity with social media and content creation.

Responsibilities

• Plan and execute digital marketing campaigns across social media and Google.
• Develop strategies to increase brand awareness and generate leads.
• Monitor campaign performance and optimize to meet objectives.
• Manage paid advertising campaigns on Google Ads and Meta Ads.
• Manage company social media accounts and create engaging content.
• Generate qualified leads through online marketing activities.
• Improve website visibility via SEO and monitor analytics.
• Plan email and WhatsApp marketing campaigns and track results.
• Prepare weekly/monthly performance reports and provide insights.

Skills

Digital marketing

Lead generation

Content writing

Communication

Independent work

Education

Bachelor's degree in Marketing/Business or related field

Tools

Google Analytics

Canva

Photoshop

Job description

• Plan and execute digital marketing campaigns across social media, Google, and other online platforms.
• Develop and implement marketing strategies to increase brand awareness and generate leads.
• Monitor campaign performance and optimize campaigns to achieve business objectives.
• Manage paid advertising campaigns through Google Ads, Meta Ads, and other platforms.

Job Role

• Digital Marketing Intern

Job Description

Digital Marketing Campaigns:

• Plan and execute digital marketing campaigns across social media, Google, and other online platforms.
• Develop and implement marketing strategies to increase brand awareness and generate leads.
• Monitor campaign performance and optimize campaigns to achieve business objectives.
• Manage paid advertising campaigns through Google Ads, Meta Ads, and other platforms.

Social Media Management

• Manage and maintain company social media accounts.
• Create and publish engaging and relevant social media content.
• Coordinate with designers and content creators for marketing materials.
• Monitor audience engagement, comments, and campaign performance.
• Stay updated with the latest social media trends and marketing practices.

Lead Generation

• Generate qualified leads through online marketing activities.
• Plan and execute lead-generation campaigns.
• Monitor lead quality and campaign conversion rates.
• Coordinate with relevant teams for effective lead follow-up.

SEO & Website Management

• Improve website visibility and search engine rankings through SEO activities.
• Monitor website traffic and user engagement.
• Identify opportunities to improve website performance and organic reach.
• Use analytics tools to track website and campaign performance.

Email & WhatsApp Marketing

• Plan and execute email marketing campaigns.
• Manage WhatsApp marketing campaigns for customer engagement and lead generation.
• Track campaign responses, engagement, and conversions.
• Maintain proper records of marketing campaigns and results.

Market Research & Reporting

• Monitor competitors' digital marketing activities.
• Track market trends and identify new digital marketing opportunities.
• Prepare weekly and monthly digital marketing performance reports.
• Analyze campaign data and provide insights for improvement.

Education

Job Requirements:

• Bachelor's degree in Marketing, Business, or a related field.

Technical Skills

• Google Analytics
• Digital Marketing Tools
• Lead Generation
• Email Marketing
• WhatsApp Marketing

Additional Skills

• Strong communication skills.
• Good content-writing skills.
• Ability to work independently.
• Ability to meet deadlines and manage multiple campaigns.
• Knowledge of Canva or Photoshop is preferred.
• Digital marketing certification is an added advantage.
• Experience in lead-generation campaigns is preferred.