Digital Marketing Executive, Video Editor & Graphic Designer

Nexora Youth; Lucknow; On-site; INR 300,000 - 500,000; Full time

Benefits offered by this job

Real-world campaigns experience

Learn new tools and strategies

Growth opportunities within Nexora

Job summary

Nexora is seeking a versatile digital marketing professional in Lucknow to build our online presence, craft engaging visuals, and manage social media channels.

You will plan campaigns, edit videos, design graphics, and drive content strategies across Instagram, YouTube, Facebook and LinkedIn, ensuring on-brand messaging and timely delivery.

Qualifications

• Digital marketing and social media basics.
• Experience with video editing tools (Premiere Pro, DaVinci Resolve, CapCut).
• Graphic design with Canva, Photoshop or Illustrator.
• Ability to create Reels, Shorts and thumbnails.
• Strong visual design, typography and branding sense.
• Hashtag, SEO and analytics knowledge.
• Hindi writing skills; some English communication.
• Creative, detail-oriented, good time management and quick learner.

Responsibilities

• Plan, create and execute social media marketing strategies.
• Manage Instagram, Facebook, YouTube and LinkedIn accounts.
• Develop monthly content calendars and publishing schedules.
• Research relevant trends, hashtags, keywords and audience interests.
• Write engaging captions, post descriptions, video titles and calls to action.
• Monitor social media performance, reach, engagement and follower growth.
• Assist with paid advertising campaigns and audience targeting.
• Support brand awareness, community engagement and organic growth initiatives.
• Track competitors and recommend improvements based on performance data.
• Edit Instagram Reels, YouTube Shorts and promotional videos.
• Create engaging videos with transitions, subtitles, sound effects and music.
• Develop video hooks, storytelling sequences and endings.
• Edit event coverage, interviews, and campaign videos.
• Optimize videos for different platforms and aspect ratios.
• Ensure branding consistency and high audio quality.

Skills

Digital marketing basics

Social media platforms

Creative thinking

Time management

Attention to detail

Team collaboration

Hindi writing

English communication

Tools

Premiere Pro

DaVinci Resolve

CapCut

Canva

Photoshop

Illustrator

Job description

Nexora is a growing organization focused on digital initiatives, communication, creative media and community engagement. We are looking for a creative, motivated and execution-focused professional who can help build our digital presence, create engaging visual content and manage social media platforms.

The selected candidate will contribute to Nexora's brand growth, social media marketing, digital campaigns and the Nexora Har Ghar Sunderkand initiative.

Role Overview

We are looking for a versatile professional with skills in digital marketing, video editing and graphic design. The ideal candidate should understand social media trends, have a creative mindset, and be able to transform ideas into engaging videos, graphics and marketing campaigns.

Key Responsibilities

• Plan, create and execute social media marketing strategies.
• Manage Instagram, Facebook, YouTube and LinkedIn accounts.
• Develop monthly content calendars and publishing schedules.
• Research relevant trends, hashtags, keywords and audience interests.
• Write engaging captions, post descriptions, video titles and calls to action.
• Monitor social media performance, reach, engagement and follower growth.
• Assist with paid advertising campaigns and audience targeting.
• Support brand awareness, community engagement and organic growth initiatives.
• Track competitors and recommend improvements based on performance data.

2. Video Editing & Content Creation

• Edit Instagram Reels, YouTube Shorts, promotional videos and long-form videos.
• Create engaging videos with transitions, subtitles, sound effects and background music.
• Develop video hooks, storytelling sequences and compelling endings.
• Edit event coverage, interviews, promotional content and campaign videos.
• Optimize videos for different social media platforms and aspect ratios.
• Ensure consistent branding, good audio quality and professional output.
• Stay updated with video editing techniques, trends and platform formats.

3. Graphic Design & Creative Development

• Design social media posts, carousels, banners, thumbnails, posters and promotional creatives.
• Create festival greetings, event invitations and campaign graphics.
• Maintain brand consistency across digital platforms.
• Develop creative concepts for social media campaigns.
• Prepare platform-specific designs in the required dimensions.
• Follow brand guidelines for typography, colours, layouts and logo usage.
• Coordinate with the management team on campaigns and content requirements.
• Meet deadlines and maintain an organized content production workflow.
• Maintain a library of editable design files and approved media assets.
• Review analytics and suggest data-driven improvements.
• Handle feedback professionally and revise creative work when required.

Required Skills

• Basic to intermediate understanding of digital marketing and social media platforms.
• Practical knowledge of video editing tools such as Adobe Premiere Pro, DaVinci Resolve, CapCut or similar software.
• Knowledge of graphic design tools such as Canva, Adobe Photoshop or Adobe Illustrator.
• Ability to create engaging Reels, Shorts, social media creatives and thumbnails.
• Good understanding of visual composition, typography, colour combinations and branding.
• Basic knowledge of hashtags, SEO, social media analytics and content planning.
• Good Hindi writing skills; basic English communication is preferred.
• Creativity, attention to detail, time management and willingness to learn.

Preferred Qualifications

• Fresher to 2 years of relevant experience.
• A portfolio of social media designs, edited videos or marketing projects.
• Experience managing Instagram, Facebook, YouTube or LinkedIn accounts.
• Familiarity with Meta Business Suite, YouTube Studio and scheduling tools.
• Basic knowledge of paid advertisements and performance reporting.

What We Expect From You

• A proactive, creative and responsible approach to work.
• Ability to handle multiple content tasks and meet deadlines.
• Willingness to experiment with new content ideas and improve performance.
• Respect for brand guidelines, copyright and confidentiality.
• Commitment to producing original, high-quality content.
• A team-oriented mindset and openness to constructive feedback.

What Nexora Offers

• An opportunity to work on real-world digital marketing campaigns.
• Hands-on experience in social media growth and creative production.
• Opportunities to learn new tools, techniques and marketing strategies.
• A collaborative environment with opportunities for professional growth.
• The opportunity to contribute to meaningful digital and community initiatives.