Digital Marketing & Business Development - Executive

Trajectron Sports; Bhiwandi; On-site; INR 30,000 - 70,000; Full time

Job summary

An innovative company is seeking a dynamic Digital Marketing Manager to lead their online presence and marketing strategies. This role involves managing various digital channels, optimizing content for SEO, and launching targeted online advertisements to enhance brand visibility. You'll collaborate with creative teams to design engaging promotional materials and leverage analytics to drive sales performance. If you're passionate about digital marketing and eager to make a significant impact in a rapidly growing firm, this position offers an exciting opportunity to shape the company's marketing direction.

Qualifications

• Proficient in managing digital marketing channels and social media accounts.
• Experience in SEO and online content optimization.

Responsibilities

• Oversee digital marketing strategies and social media presence.
• Launch online advertisements to boost brand awareness.

Skills

Digital Marketing

SEO

Google Analytics

Social Media Management

Content Marketing

AdWords

Education

Bachelor's Degree in Marketing

Master's Degree in Business Administration

Tools

Google AdWords

Google Analytics

Job description

Manage all digital marketing channels, oversee all the company's social media accounts, manage and improve online content considering SEO & Google Analytics, develop an Inbound Marketing Plan, forecast sales performance trends, monitor competition, and provide suggestions for improvement.

Plan and monitor the ongoing company presence on social media, launch optimized online advertisements through Google AdWords, etc., to increase company and brand awareness, and actively participate in SEO efforts (keywords, image optimization, etc.).

Prepare online promotional emails and organize their distribution through various channels, generate creative ideas for content marketing, and update the website. Collaborate with designers to improve user experience, understand digital marketing concepts and best practices, and define customer groups for marketing products. Focus on effective targeting of products/customers to maximize sales with a relatively small but high-quality sales force, and achieve sales targets using digital media platforms.