Digital Marketer

Medical Thesis Saviour; Pune District; On-site; INR 350,000 - 550,000; Full time

Benefits offered by this job

Growth opportunities

Performance-based incentives

Long-term association

Learning-oriented environment

Competitive salary

Job summary

Medical Thesis Saviour is seeking a creative Digital Marketing Executive to grow our online presence in healthcare, medical research and academic services. You will plan and execute campaigns across Google, Instagram, Facebook, LinkedIn, and other platforms, manage social accounts, and produce engaging content for posts, reels, blogs and promotions.

The role emphasizes SEO/website optimization, paid campaigns via Google Ads and Meta Ads, and lead generation through both organic and paid

Qualifications

• Knowledge of digital marketing concepts across platforms.
• Experience with SEO, SEM, and paid advertising.
• Familiarity with analytics and SEO tools.
• Healthcare/academic marketing experience is a plus.

Responsibilities

• Plan and execute digital marketing campaigns across Google, Instagram, Facebook, LinkedIn.
• Manage social media accounts and posting schedule.
• Create content for posts, reels, blogs, and campaigns.
• Handle SEO and website optimization to improve traffic and rankings.
• Plan and manage Google Ads and Meta Ads campaigns.
• Generate quality leads through organic and paid strategies.
• Conduct keyword, competitor, and market research.
• Monitor website traffic, campaign performance and conversions.
• Work with developers and creators to improve visibility.
• Prepare weekly/monthly digital marketing performance reports.
• Develop strategies to increase brand awareness, traffic and enquiries.
• Follow ethical advertising practices for healthcare and academic services.

Skills

SEO/SEM

Google Ads

Meta Ads

Social media marketing

Content marketing

Google Analytics

Google Search Console

Keyword research

Content creation

Education

Graduate or Postgraduate in Marketing/ related field

Tools

Canva

Job description

Role & responsibilities

We are looking for a creative and result-oriented Digital Marketing Executive to manage and grow our online presence, with a focus on healthcare, medical research, academic services, and digital platforms.

• Plan and execute digital marketing campaigns across Google, Instagram, Facebook, LinkedIn, and other relevant platforms.
• Manage social media accounts and maintain a consistent posting schedule.
• Create engaging content for posts, reels, advertisements, blogs, and promotional campaigns.
• Handle SEO and website optimization to improve organic traffic and search rankings.
• Plan and manage Google Ads and Meta Ads campaigns.
• Generate quality leads through organic and paid marketing strategies.
• Conduct keyword, competitor, and market research.
• Monitor website traffic, campaign performance, conversions, and lead quality.
• Work with web developers and content creators to improve online visibility.
• Prepare weekly/monthly digital marketing performance reports.
• Develop strategies to increase brand awareness, website traffic, enquiries, and conversions.
• Follow ethical advertising practices, particularly for healthcare and academic services.

Preferred candidate profile

• Graduate or postgraduate with knowledge/experience in digital marketing.
• Practical knowledge of SEO, SEM, Google Ads, Meta Ads, social media marketing, and content marketing.
• Familiarity with Google Analytics, Google Search Console, keyword research, and SEO tools.
• Ability to create and manage social media campaigns independently.
• Basic knowledge of Canva or other graphic/content creation tools is preferred.
• Good written and verbal communication skills.
• Creative thinking with a performance and growth-oriented approach.
• Experience in healthcare, medical, education, research, or academic marketing will be an advantage.
• Freshers with strong practical digital marketing skills may also apply.
• Candidates should preferably share examples of previous campaigns, social media pages, or other relevant work.

Perks and benefits

• Opportunity to work with growing healthcare, medical research, and digital projects.
• Hands-on exposure to SEO, paid advertising, social media, content strategy, and lead generation.
• Performance-based incentives and growth opportunities.
• Opportunity for a long-term association based on performance.
• Supportive and learning-oriented work environment.
• Competitive salary based on skills, experience, and performance.