Deputy Manager - SGS Retail

Jaquar Group; Lucknow; On-site; INR 700,000 - 1,100,000; Full time

Job summary

Jaquar Group, a leading Indian premium bathroom fittings and lighting manufacturer, invites a Frontliner - CBS Retail to join its retail team in Lucknow. You will be the brand ambassador, driving revenue, boosting product visibility, and supporting dealer growth through active engagement with customers and trade partners.

The role requires hands-on selling at dealer counters, conducting dealer trainings, events, and showroom displays, while ensuring price discipline and brand hygiene.

Qualifications

• Experience working with dealers and channel partners.
• Strong product knowledge and communication skills.
• Ability to generate and follow up on leads.
• Excellent networking and relationship-building abilities.
• Market understanding and stakeholder coordination.
• Brand presence and visibility creation experience.

Responsibilities

• Drive revenue growth for Jaquar products in the retail segment.
• Train and support dealers; ensure optimal product displays.
• Organize dealer events and showroom visits to generate prospects.
• Educate sales staff on product details, USPs, and value propositions.
• Maintain price discipline and strong brand hygiene at counters.
• Capture and follow up on leads to close sales.
• Coordinate with customer care to resolve issues.
• Foster relationships with dealers and stakeholders through regular engagement.

Skills

Dealer management

Communication

Networking

Lead generation

Relationship building

Target orientation

Education

Graduate / MBA

Job description

IC/PM

Individual Contributor Role

Company Profile

Jaquar Group is a prominent Indian conglomerate established in 1960 that operates in the bathroom and lighting industry headquartered in Manesar and has a global presence with manufacturing facilities, subsidiaries, and distribution networks in various countries. Jaquar has grown to become one of the leading manufacturers of premium bathroom fittings, sanitary ware, faucets, showers, wellness products, and lighting solutions.

Our Values

At Jaquar Group, our values guide everything we do. As part of our team, you will be expected to uphold these principles:

• Passion for technology – We innovate continuously
• Highest quality standards – We strive for excellence
• Building strong relationships – We value lasting partnerships
• Excellent customer service – We prioritize customer satisfaction
• Taking care of our people – We support and nurture our team
• Integrity – We uphold the highest ethical standards

About the Role

As a Frontliner - CBS Retail at Jaquar, you will be the brand ambassador responsible for promoting Jaquar’s products in the retail segment. Your primary goal will be to drive revenue performance, enhance product visibility, support dealer growth, and generate new business prospects through various customer engagement activities. This role requires a dynamic individual who can establish and maintain strong relationships with dealers, ensure product knowledge is effectively communicated, and contribute to the overall growth of Jaquar’s market presence.

Key Responsibilities

• Drive revenue performance for Jaquar products in the respective segment
• Monitor and improve key product performance in the respective segment
• Support dealer growth by providing training, resolving issues, and ensuring optimal product display and branding at showrooms
• Conduct focused customer events, including Jaquar World (JW) visits, Orientation Centre (OC) visits, Jaquar Display Showroom (JDS) engagements, and factory visits to generate prospects and enhance brand awareness
• Educate dealers and their sales staff on product details, USPs, competition benchmarking, and value propositions
• Ensure price discipline and brand hygiene at all dealer counters
• Personally handle customers at dealer counters to demonstrate effective selling techniques and product knowledge
• Maintain detailed records of customer interactions and follow up until conversion to sales using company-provided software
• Generate and follow up on leads from dealers, trade customers, and plumbers to drive sales
• Organize and conduct plumber meets and training sessions to ensure proper installation and product knowledge
• Introduce and educate dealers on new product modifications and updates
• Promote the use of dealer portals for problem resolution and access to the latest information
• Ensure dealers issue warranty certificates to every customer and educate them on the benefits of warranty support
• Coordinate with customer care to resolve any issues related to supplies, sales, policies, and other concerns
• Facilitate visits of key stakeholders to the Orientation Centre (OC) and factory to enhance their understanding of Jaquar’s capabilities and product range
• Foster strong relationships with dealers and key stakeholders through regular interactions and support

Key Attributes

• Experience in working with dealers and channel partners
• Strong product knowledge and the ability to communicate it effectively
• Ability to generate and follow up on leads
• Excellent networking and relationship-building skills
• Effective follow-up abilities and attention to detail
• Market understanding and competitor mapping skills
• Experience in coordinating with multiple stakeholders to achieve results
• Expertise in creating brand presence and visibility

Competencies

• Customer Focus
• Negotiation Skills
• Presentation Skills
• Competitor Analysis and Market Development

Qualifications and Experience

• Education:
  • Graduate / MBA
  • Additional certifications in sales or marketing are a plus
• Experience:
  • 5-7 years of experience in sales within the building materials industry or a related sector, with a focus on retail and dealer management
• Skills:
  • Drive and determination to achieve targets
  • Strong communication and interpersonal skills
  • Creativity and resourcefulness in problem-solving
  • Ability to take ownership and show initiative
  • Street smartness and alertness to market trends
  • Ability to assess and handle difficult situations and people
  • Resilience under work pressure and a proactive approach

Company Commitment to Equal Opportunity Employment

Jaquar Group is committed to fostering a diverse and inclusive workplace and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, gender, national orientation or disability.

Reach Us At

Jaquar and Company Private Limited
Plot No.3, Sector – 11, IMT Manesar
Gurgaon, Haryana – 122050

www.jaquar.com