CRM Manager – Subscriptions

Jobgether; India; Remote; INR 1,200,000 - 2,400,000; Full time

Benefits offered by this job

Remote work

Annual leave

Health coverage

Life insurance

Parental leave

Sabbatical

Wellbeing programs

Learning budget

Home office support

Laptop program

Office snacks

Job summary

Jobgether, on behalf of a partner company, seeks a CRM Manager – Subscriptions based in India to shape and execute CRM strategies across the subscription lifecycle. You will drive engagement, retention and revenue by leveraging data, segmentation, and automated campaigns with Marketing, Sales, and Product teams.

You will tackle churn reduction, customer loyalty, and performance measurement using CRM platforms and modern marketing tech in an international context.

Qualifications

• 3+ years of CRM experience, preferably in a subscription-based tech company.
• Strong understanding of subscription models and lifecycle management.
• Experience with subscription billing systems and CRM platforms.
• CRM analytics, segmentation, behavioral analysis, and predictive modeling.
• Marketing automation expertise including lifecycle communications.
• Excellent communication and cross-functional collaboration skills.

Responsibilities

• Lead CRM strategy for subscription products and ensure alignment with revenue goals.
• Refine audience segmentation and deliver personalized lifecycle communications.
• Design targeting strategies to improve engagement and retention.
• Identify at-risk customers and implement proactive retention initiatives.
• Optimize customer journeys across recurring revenue models.
• Collaborate with Marketing, Sales and Product to drive growth.
• Develop loyalty and advocacy programs to boost lifetime value.
• Monitor CRM performance and translate data into recommendations.
• Leverage marketing technology and analytics tools to enhance campaigns.
• Drive continuous improvement through experimentation and optimization.

Skills

CRM analytics

Segmentation

Personalization

Marketing automation

Retention strategies

Stakeholder management

Project management

English communication

Tools

Salesforce

Salesforce Marketing Cloud

Segment

Looker

Google Workspace

Jira

Job description

This position is listed on behalf of a partner company, which manages all applications and next steps. Our partner is looking for a CRM Manager – Subscriptions based in India.

Join a fast-growing global financial technology business helping small and medium-sized enterprises simplify their banking and administrative operations through innovative digital solutions. As CRM Manager – Subscriptions, you will shape and execute customer relationship management strategies that strengthen engagement, improve retention, and maximize customer lifetime value. Working within a collaborative Paid Plans CRM team, you will leverage customer data, behavioral insights, and marketing automation to deliver personalized experiences throughout the subscription lifecycle. You will play a key role in reducing churn, increasing recurring revenue, and building lasting customer loyalty through targeted, data-driven campaigns. Partnering with Marketing, Sales, and Product teams, you will turn customer insights into impactful initiatives that support sustainable business growth. This opportunity offers an international working environment, modern marketing technology, and the flexibility to make a measurable impact on customer experience and subscription performance.

Accountabilities

• CRM Strategy and Execution: Lead the planning, development, and implementation of CRM strategies for subscription products, ensuring alignment with business objectives, customer engagement goals, and revenue growth targets.
• Customer Segmentation and Personalization: Use advanced analytics and customer insights to refine audience segmentation, develop targeted communication strategies, and deliver relevant, personalized experiences across the subscription lifecycle.
• Campaign Optimization: Design and implement sophisticated targeting strategies to improve campaign effectiveness, increase engagement, and maximize customer lifetime value.
• Retention and Churn Prevention: Apply predictive modeling and behavioral analytics to identify customers at risk of churning, develop proactive retention initiatives, and improve subscription renewal rates.
• Subscription Lifecycle Management: Use knowledge of recurring revenue models, subscription billing systems, and customer databases to optimize customer journeys and strengthen long-term subscriber relationships.
• Cross-Functional Collaboration: Partner with Marketing, Sales, and Product teams to align CRM initiatives with broader business priorities, improve customer experience, and identify opportunities for subscription growth.
• Customer Loyalty and Advocacy: Develop and oversee loyalty, engagement, and customer advocacy programs that encourage repeat engagement, strengthen retention, and increase brand advocacy.
• Performance Measurement and Reporting: Monitor CRM performance using relevant metrics, analyze campaign results, and translate data into actionable recommendations that improve retention, engagement, and revenue.
• Marketing Technology and Automation: Leverage CRM platforms, marketing automation tools, and customer analytics solutions to improve campaign execution, operational efficiency, and data-driven decision-making.
• Continuous Improvement: Identify opportunities to improve CRM processes, campaign effectiveness, and customer communications through experimentation, analytical insights, and ongoing optimization.

Requirements

• Professional Experience: At least 3 years of CRM experience, ideally within a subscription-based technology business or a company operating a recurring revenue model.
• Subscription Expertise: Strong understanding of subscription business models, recurring revenue dynamics, customer lifecycle management, and subscription retention strategies.
• CRM and Customer Data: Experience working with subscription billing systems, customer databases, and CRM platforms to manage customer relationships and optimize marketing initiatives.
• Analytics and Segmentation: Strong capabilities in CRM analytics, customer segmentation, behavioral analysis, and predictive modeling, with the ability to turn complex data into actionable business insights.
• Marketing Automation: Deep knowledge of CRM technologies and marketing automation platforms, including campaign design, audience targeting, personalization, and lifecycle communications.
• Technical Tools: Experience with tools such as Salesforce, Salesforce Marketing Cloud, Segment, Looker, Google Workspace (GSuite), and Jira. Familiarity with the broader marketing technology stack and a willingness to learn new tools are also important.
• Strategic and Project Management Skills: Strong strategic thinking, planning, and project management abilities, with the capacity to manage multiple initiatives and deliver measurable outcomes.
• Stakeholder Management: Excellent communication and interpersonal skills, with the ability to collaborate effectively across Marketing, Sales, Product, and other teams.
• Analytical Problem-Solving: A proactive, data-driven approach to identifying challenges, testing solutions, and continuously improving customer engagement and retention.
• Adaptability and Ownership: Comfortable working in a dynamic, fast-paced environment, taking ownership of initiatives, and balancing strategic priorities with hands-on execution.
• Language Proficiency: Excellent spoken and written English, with the ability to communicate clearly across an international organization.

Benefits

• Competitive compensation: A competitive remuneration package aligned with experience and responsibilities.
• Flexible working arrangements: Work remotely from home or another location within your assigned region under a flexible Working Out of Office policy.
• International remote work: Opportunity to work from another country for up to 90 days per year, subject to the applicable policy.
• Generous annual leave: Paid time off in addition to public holidays.
• Comprehensive health coverage: Private health insurance for employees and their families, including additional outpatient coverage and top-up options.
• Life and accident insurance: Comprehensive protection through life and accident insurance coverage.
• Paid parental leave: Maternity, paternity, and adoption leave to support employees and their families.
• Sabbatical opportunities: Access to paid and unpaid extended leave options after completing qualifying service milestones.
• Mental health and wellbeing: Access to therapy sessions, wellbeing courses, guided meditations, and workshops.
• Learning and development: An annual budget for books, courses, coaching, and other professional development opportunities.
• Volunteering and personal growth: Dedicated paid days each year for volunteering and personal development.
• Home office support: Financial assistance toward setting up a comfortable and productive home workspace.
• Laptop program: The opportunity to keep your previous company laptop when it is replaced, subject to company policy.
• Office perks: Access to office snacks, coffee, tea, and lunch when working from company offices.
• Collaborative and inclusive culture: Work with an international team that values transparency, diversity, knowledge sharing, and different perspectives.
• Meaningful career impact: Help improve subscription retention, customer loyalty, and long-term value within a growing digital financial services environment.