Copywriting Specialist

Accenture in India; Mumbai; On-site; INR 1,500,000 - 2,100,000; Full time

Job summary

Accenture in India is seeking a Copywriting Specialist with 7 to 11 years of experience. The role focuses on Marketing Operations and Content Creation, requiring a strong ability to balance complex marketing tasks with precision and deadlines.

You will work on content strategies, ensure quality guidelines, and collaborate with cross-functional teams to drive campaigns from concept to delivery.

Qualifications

• Experience in marketing operations and content creation workflows.
• Strong analytical skills with ability to optimize campaigns.
• Knowledge of marketing technologies and data-driven decision making.

Responsibilities

• Analyze moderately complex problems and develop actionable solutions.
• Interact with supervisors, peers, and clients as needed to deliver results.
• Manage and coordinate content creation processes and timelines.

Skills

Marketing Operations - Content Create

Education

Any Graduation

Job description

Skill required: Marketing Operations - Content Creation

Designation: Copywriting Specialist

Qualifications: Any Graduation

Years of Experience: 7 to 11 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com

What would you do? Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Content creation is the contribution of information to any media and most especially to digital media for an end-user/audience in specific contexts.

What are we looking for?

• Content Guidelines
• Content Assessment
• Content Auditing
• Clinical & Regulatory Writing
• Content Moderation
• Agility for quick learning
• Problem-solving skills
• Ability to meet deadlines
• Written and verbal communication
• Commitment to quality Roles and Responsibilities:
• In this role you are required to do analysis and solving of moderately complex problems
• May create new solutions, leveraging and, where needed, adapting existing methods and procedures
• The person would require understanding of the strategic direction set by senior management as it relates to team goals
• Primary upward interaction is with direct supervisor
• May interact with peers and/or management levels at a client and/or within Accenture
• Guidance would be provided when determining methods and procedures on new assignments
• Decisions made by you will often impact the team in which they reside
• Individual would manage small teams and/or work efforts (if in an individual contributor role) at a client or within Accenture
• Please note that this role may require you to work in rotational shifts