Copywriting Analyst

Accenture in India; Mumbai; On-site; INR 500,000 - 900,000; Full time

Job summary

Accenture in India is seeking a Copywriting Analyst with 3–5 years of experience in Marketing Operations and content creation in Mumbai. The role focuses on balancing marketing complexity with limited resources while driving performance through data and technology.

You will manage campaigns, analyze data, and assist in budget planning. Strong written and verbal communication, attention to detail, and the ability to meet deadlines are essential for delivering high-quality content at scale.

Qualifications

• Any Graduation
• 3 to 5 years of experience in marketing operations or content creation
• Strong written and verbal communication skills

Responsibilities

• Balance marketing complexity with available resources and optimize processes.
• Lead campaign execution, data analysis, and budget management.

Skills

Marketing Ops

Content Creation

Copywriting

Data Analysis

Timelines

Education

Any Graduation

Job description

Skill required: Marketing Operations - Content Creation

Designation: Copywriting Analyst

Qualifications: Any Graduation

Years of Experience: 3 to 5 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song— all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 784,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com

What would you do?

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. In a Marketing Operations job profile, responsibilities include managing and optimizing marketing processes and systems. This involves tasks such as campaign execution, data analysis, and budget management. The goal is to improve marketing efficiency and effectiveness. The role requires strong analytical skills, attention to detail, and knowledge of marketing technologies. It is essential for ensuring that marketing strategies are implemented smoothly and deliver measurable results. Content creation is the contribution of information to any media and most especially to digital media for an end-user/audience in specific contexts.

What are we looking for?

• Content Guidelines
• Content Assessment
• Content Auditing
• Clinical & Regulatory Writing
• Content Moderation
• Agility for quick learning
• Problem-solving skills
• Ability to meet deadlines
• Written and verbal communication
• Commitment to quality Roles and Responsibilities:
• In this role you are required to do analysis and solving of lower-complexity problems
• Your day to day interaction is with peers within Accenture before updating supervisors
• In this role you may have limited exposure with clients and/or Accenture management
• You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments
• The decisions you make impact your own work and may impact the work of others
• You will be an individual contributor as a part of a team, with a focused scope of work
• Please note that this role may require you to work in rotational shifts