Content Writer - Senior Executive

LeanFlo Inc.; Mumbai; On-site; INR 600,000 - 800,000; Full time

Job summary

LeanFlo Inc. in Mumbai seeks a skilled individual for a marketing role focused on creating and optimizing communication materials. The successful candidate should have a minimum of 4-5 years of professional writing experience with strong SEO knowledge.

Key responsibilities include proofreading marketing materials, researching content, and collaborating with internal teams to ensure alignment with brand messaging. A Bachelor's or Master's degree in a relevant field is required, along with excellent communication skills.

Qualifications

• 4 - 5 years of professional writing experience, preferably in agency, corporate or editorial.
• Proven portfolio showcasing diverse writing styles and content types.
• Strong understanding of content strategy.

Responsibilities

• Support external and internal communications strategy.
• Proofread and edit marketing materials for accuracy and clarity.
• Research and create content for various marketing materials.
• Optimize content for SEO and digital engagement.

Skills

Professional writing experience

SEO principles knowledge

Excellent communication skills

Ability to manage multiple projects

Education

Bachelors/Masters in English, Journalism, Communications, Marketing

Job description

Qualification: MBA / Graduate from a Tier 1 institute

Reporting to: Manager

JOB RESPONSIBILITIES

• The incumbent will primarily be in charge of:
• Supporting the firm's external and internal communications strategy
• Proofread and edit marketing materials (client alerts, newsletters, articles etc) to enhance language and readability, while ensuring accuracy, grammar and clarity.
• Research, write, and edit content across various marketing materials.
• Ensure the content aligns with the Firm's tone, style and messaging guidelines.
• Collaborate with internal stakeholders to create compelling storytelling across platforms.
• Optimize content for SEO and digital engagement metrics.
• Stay updated on industry trends and competitor news to identify new opportunities.
• Independent thinking and proactive approach in all projects - from concept to delivery

CANDIDATE PROFILE

• 4 - 5 years of professional writing experience (agency, corporate or editorial background preferred).
• Bachelors/Masters/Post Graduate degree in English, Journalism, Communications, Marketing, or a related field.
• Proven portfolio highlighting diverse writing styles and content types.
• Strong understanding of SEO principles and content strategy.
• Excellent written and verbal communication skills.
• Ability to manage multiple projects and meet tight deadlines.