Content Writer

DemandNXT; Bengaluru; On-site; INR 300,000 - 500,000; Full time

Job summary

A market research company in Bengaluru is looking for a skilled Content Writer to join their marketing team. The ideal candidate will create engaging, SEO-optimized content aimed at business audiences, focusing on driving traffic and supporting lead generation. Key responsibilities include writing various types of B2B content, conducting research, and optimizing content performance. Candidates should have a Bachelor's degree and proven writing experience.

Qualifications

• Proven experience as a B2B content writer or in a similar role.
• Excellent writing, editing, and proofreading skills.
• Understanding of SEO best practices.

Responsibilities

• Write high-quality B2B content including blog posts and case studies.
• Research industry-related topics and produce original content.
• Collaborate with marketing and sales teams to align content.

Skills

B2B content writing

SEO optimization

Research and storytelling

Editing and proofreading

Time management

Education

Bachelor’s degree in English, Journalism, Marketing, or Communications

Tools

Google Analytics

SEMrush

HubSpot

Job description

Employment Type: Full-time

Experience required: 6 months to 3 years

Contact: [e-mail], 8971906973

About the Role

We are looking for a skilled and creative Content Writer to join our marketing team. The ideal candidate will have experience creating engaging, informative, and SEO-optimized content tailored to business audiences. You’ll help build thought leadership, drive traffic, and support lead generation through various types of content.

Key Responsibilities

• Write high-quality B2B content including blog posts, whitepapers, case studies, landing pages, product descriptions, and email campaigns
• Research industry-related topics and trends to produce original and insightful content
• Collaborate with marketing, product, and sales teams to align content with business goals
• Optimize content for SEO and user engagement
• Ensure content is accurate, well-structured, and follows brand tone and guidelines
• Repurpose existing content into new formats (e.g., blogs into social posts or infographics)
• Track content performance and iterate based on engagement and feedback

Requirements

• Proven experience as a B2B content writer or similar role.
• Excellent writing, editing, and proofreading skills
• Understanding of SEO best practices and keyword optimization
• Strong research and storytelling ability
• Familiarity with tools like Google Analytics, SEMrush, or HubSpot is a plus
• Ability to handle multiple projects and meet deadlines.
• Bachelor’s degree in English, Journalism, Marketing, Communications, or a related field

Job Details

Seniority level: Entry level

Employment type: Full-time

Job function: Marketing, Public Relations, Writing/Editing

Industry: Market Research