Responsibilities
- Develop and implement the contact centre strategy aligned with organizational goals.
- Drive student acquisition, engagement, retention, and satisfaction through structured communication channels.
- Establish KPIs, SLAs, and performance benchmarks.
2. Operations Management
- Oversee inbound and outbound call operations (Admissions, Student Support, Collections, Feedback).
- Manage workforce planning, rostering, and productivity optimization.
- Ensure adherence to compliance, quality standards, and data security protocols.
3. Team Leadership & Development
- Lead, mentor, and scale a high-performing team of managers, team leaders, QA specialists, and executives.
- Design training frameworks for communication, counseling effectiveness, and service excellence.
- Foster a performance-driven and student-first culture.
4. Performance & Analytics
- Monitor daily, weekly, and monthly performance dashboards.
- Track metrics such as conversion rates, average handling time (AHT), first call resolution (FCR), CSAT, and NPS.
- Use analytics to drive continuous improvement initiatives.
5. Technology & Process Optimization
- Oversee CRM and dialer systems to ensure optimal utilization.
- Implement automation, IVR enhancements, and AI-driven support tools where relevant.
- Streamline SOPs for improved efficiency and service quality.
6. Stakeholder Collaboration
- Work closely with Admissions, Marketing, Academic Operations, Finance, and IT teams.
- Provide insights to leadership on student trends, concerns, and improvement areas.
Key Performance Indicators (KPIs)
- Service level adherence
- Cost per acquisition (CPA)
- Productivity per agent
Qualifications & Experience
- 8 – 10+ years of experience in contact centre operations, with at least 5 years in a leadership role.