Communications Associate (Rooftop Solar)

Council on Energy, Environment and Water; India; On-site; INR 600,000 - 900,000; Full time

Job summary

The Council on Energy, Environment and Water (CEEW) in New Delhi is seeking a Communications Associate (Rooftop Solar) to lead communications campaigns for a rooftop solar deployment project. You will coordinate with stakeholders, design content, manage events, and oversee media outreach to build consumer awareness and drive demand.

Ideal candidates will have strong writing skills, excellent project management, and experience coordinating diverse partners.

Qualifications

• Preferably Master’s/Bachelor’s degree in Strategic Communications, Public Relations, Marketing, or related fields.
• Proven ability to coordinate with a range of stakeholders.
• Excellent writing and ability to tailor messaging for target audiences.

Responsibilities

• Co-design and implement the communications strategy for rooftop solar project across two states.
• Lead campaigns, events, and media outreach; ensure brand consistency.
• Develop collateral, press releases, social media, and dashboards as needed.
• Mentor outreach interns and supervise consultants when required.

Skills

Stakeholder coordination

Project management

Excellent writing

Communications experience

Education

Masters/Bachelor in Strategic Communications

Job description

Council on Energy, Environment and Water | Full time

Communications Associate (Rooftop Solar)

Council on Energy, Environment and Water (CEEW), New Delhi

Communications Associate

Terms of reference

At CEEW, we are deliberate about what we stand for (and what we don’t stand for!) as an employer. So, if the below description strikes a chord, we would love to hear from you!

At CEEW, we build careers in public policy

We offer strong visionary leadership – with emphasis on research and impact at scale

We actively promote leadership by initiative

We celebrate talent and ambition

You will be surrounded by smart people who will challenge you and help you grow

You will learn faster than your peers in other organisations

Curiosity and irreverence, as well as responsibility, come together at CEEW

You will get above-market remuneration

We provide a safe space for all

At CEEW, your life is your example for others

Communications Associate (Rooftop solar)

Job location

Reporting to

Communications Manager and Programme Lead

Purpose

To accelerate the rooftop solar deployment, CEEW proposes to bring together multiple stakeholders to implement innovative solutions towards building consumer awareness, demand aggregation through innovative business models, increased access to low-cost capital and ease of deployment. CEEW will implement innovative consumer awareness campaigns across three states, to understand and help overcome the real and perceived biases among consumers.

The main purpose of this role is to lead the communication activities for this project. The ideal candidate would have proven ability to effectively coordinate with a range of stakeholders, some experience in executing communications campaigns, and exceptional project management skills.

The candidate will have the opportunity to work with top policy researchers to bring sustainability from the margins to the mainstream and get exposure to the inner workings of one of India’s leading think tanks.

In addition to the duties and responsibilities below, the individual should be prepared, as and when necessary, to take on additional responsibilities.

Job duties and accountabilities

Primary responsibilities

Co-design and implement the communications strategy and campaigns across 2 states for the project.

Ensure smooth running of the ongoing campaign in Uttarakhand.

Lead/co-lead the conceptualisation, content and design of all collateral, including websites and dashboards, if any.

Identify and engage with external vendors, partners, influencers, agencies and collaborate with other members of our outreach team on executing outputs planned as part of the communications strategy of the project and campaigns.

Lead/co-lead on events process to execute dialogues, roundtable discussions, webinars under the project, and provide on-ground support in the cities of implementation.

Work closely with the media team to identify media opportunities and coordinate on media outreach in campaign states/cities.

Develop content for collateral, press releases, social media, videos among others, as required.

Ensure that tone and messaging of every output is consistent with the overall project communications strategy.

Ensure strict adherence to CEEW’s brand guidelines and quality control as per CEEW’s standards.

Secondary responsibilities

Explore emerging formats, platforms and mediums for CEEW to publicise its research and mainstream sustainability.

Support the outreach team on content-related and coordination activities as and when required.

Support the Communications Manager on other special projects and institutional priorities, as and when required.

Supervise and mentor outreach consultants and interns as and when required.

Selection criteria

Qualification

Preferably Master’s/Bachelor’s degree in Strategic Communications, Public Relations, Marketing, or related fields.

Work experience and other skills

Preferably 1-6 years of work experience.

Proven ability to effectively coordinate with a range of stakeholders.

Exceptional project management skills.

Excellent writing skills and demonstrated ability to calibrate communications to resonate with internal and external target audiences.