Catering Sales Manager

The Indian Hotels Company Limited; Delhi; On-site; INR 1,200,000 - 2,000,000; Full time

Job summary

The Indian Hotels Company Limited (IHCL) is seeking a Catering Sales Manager to drive revenue for its hotel catering services in Delhi. You will acquire new and repeat clients, assist with menu planning, and negotiate contracts to secure high-value events.

You will work closely with internal departments to ensure flawless event execution, manage budgets, and deliver exceptional customer service to build loyalty and repeat business.

Qualifications

• A degree in Hospitality Management.
• Minimum of 5–7 years of experience in Catering Sales department and hospitality industry.
• Proficiency in English.

Responsibilities

• Develop and execute catering sales plans and drive new business.
• Create proposals and contracts for clients and negotiate terms.
• Respond to inquiries and ensure client satisfaction.
• Coordinate all aspects of catering events, including equipment, staff and rentals.
• Collaborate with culinary team to design customized menus.
• Implement marketing plans and generate new business through networking and referrals.
• Maintain accurate sales records and reports.

Skills

Sales planning

Client management

Event coordination

Negotiation

Education

Hospitality management degree

Tools

CRM software

Job description

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28 Oct 2026

Business Unit: Soulinaire – Delhi NCR

Department: Commercial

Job requisition ID: 21310

Description:

About IHCL

Indian Hotels Company Limited (IHCL) is a part of the Tata Group and is one of South Asia's largest and most iconic hospitality companies. With a legacy of over 120 years, we are dedicated to delivering exceptional experiences to our guests through our diverse portfolio of hotels, resorts, and palaces.

Careers at IHCL

At IHCL, we believe our employees are our greatest asset. We are committed to fostering a dynamic work environment that encourages innovation, collaboration, and personal growth. Join us in creating memorable experiences and shaping the future of hospitality. Explore exciting career opportunities with us and be a part of a vibrant team that values passion, excellence, and diversity.

Job Objective

A catering sales manager's job objective is to drive sales and revenue for a hotel's catering business by achieving revenue goals through up‑selling business opportunities. The role involves coordinating with internal departments to ensure successful event execution, monitoring and managing the catering budget, and providing exceptional customer service to drive customer loyalty. The position requires frequent interaction with various stakeholders, including sales teams, kitchen staff, vendors, competitors, and other hotel departments. Working closely with the Banquet Manager, the catering sales manager ensures client satisfaction and superior service while enforcing catering department standards and company policies. Key responsibilities include acquiring new and repeat customers, assisting with menu selection and planning, negotiating costs, and executing successful catering events.

Essential Job Tasks

• Develop and execute sales plans, generate new business, and manage existing accounts.
• Create proposals and contracts for clients and negotiate contracts with customers.
• Respond to inquiries, ensure customer satisfaction, and address any issues or concerns.
• Coordinate all aspects of catering events, including equipment, staff, and rentals.
• Work closely with the culinary team to create customized menus.
• Implement marketing plans and generate new business through marketing efforts, networking, and referrals.
• Maintain accurate records and reports, including financial and administrative records.

Areas of Responsibility

• Business Development: Identify and pursue new business opportunities through proactive sales efforts, leveraging industry connections, and networking to drive revenue growth.
• Sales and Customer Engagement: Respond to inquiries, provide personalized quotes, and negotiate contracts for catering services, ensuring exceptional customer satisfaction and loyalty.
• Event Execution: Collaborate with culinary and operations teams to ensure seamless event execution, providing tailored solutions to meet clients' unique needs and preferences.
• Client Relationship Building: Conduct site visits and tastings for potential clients, fostering strong relationships and trust to drive repeat business and referrals.
• Market Intelligence: Stay informed about industry trends, competitors, and market conditions, providing actionable insights to inform sales strategies and tactical plans.
• Sales Presentations: Create and deliver compelling sales presentations to showcase catering services, highlighting unique selling points and value propositions.
• Debtors Management: Extend event credit strictly in accordance with the prescribed policy and actively reduce and maintain debtor days within the hotel's defined standards.
• Sales Reporting and Analysis: Prepare and submit accurate and timely sales reports, analyzing sales performance to identify areas for improvement and optimize sales strategies.
• Marketing Collaboration: Collaborate with marketing teams to develop promotional materials and campaigns, ensuring alignment with sales objectives and brand messaging.
• Sales Strategy and Planning: Develop and execute effective sales strategies, tactics, and plans, aligning with the department's overall business objectives and revenue targets.
• Continuous Improvement: Continuously evaluate and improve sales processes, procedures, and performance metrics, ensuring best practices and optimal results.

Attributes/ Essentials/ Other Information

Communication, Interpersonal skills, Creativity, Knowledge of catering industry trends, drive and determination to improve standards and profitability. strong customer service orientation.

Required Qualifications

A degree in Hospitality Management

Work Experience

Minimum of 5 - 7 years of experience in Catering Sales department and hospitality industry

Languages Needed in Position

Proficiency in english.

Behavioural Competencies

Process Excellence Result Orientation Collaborative Engagement Change Championship Growth Mindset Talent Enrichment Guest Centricity Personal Effectiveness

Equal Opportunities Employment at IHCL

At IHCL, we celebrate diversity and are committed to creating an inclusive environment for all employees. We are proud to be an equal opportunity employer and do not discriminate based on race, color, religion, gender, sexual orientation, age, national origin, disability, or any other status protected by applicable law. We encourage all qualified individuals to apply and join our team, where every voice is valued and respected.