Category Manager BTL

Urban Company (UC); Bengaluru; Sur place; INR 600 000 - 1 000 000; Plein temps

Résumé du poste

Urban Company is seeking a field operations/marketing professional in Bengaluru to identify high-footfall zones, onboard partners, and drive local partnerships. The role focuses on executing campaigns, monitoring effectiveness, and optimizing outreach for better walk-ins.

Candidates should have 1–3 years in field roles, strong ownership, and excellent communication and negotiation skills, with a preference for BT L marketing or local outreach experience.

Qualifications

• 1–3 years in field operations, on-ground marketing, or field sales.
• Strong ownership, accountability, and a results mindset.
• Excellent communication and negotiation skills.
• Ability to work independently in a fast-paced environment.
• BTL marketing/local outreach experience is a plus.

Responsabilités

• Identify high-footfall zones and target areas for outreach.
• Onboard and train professional partners for the new business line.
• Drive local partnerships and collaborations to boost visibility and walk-ins.
• Execute on-ground campaigns and monitor their effectiveness.
• Explore opportunities to improve automation and operational efficiency.
• Track performance metrics and continuously optimize for better results.

Connaissances

Ownership mindset

Communication skills

Negotiation skills

Independent work

Description du poste

Key Responsibilities:

• Identify high-footfall zones and potential target areas for outreach.
• Onboard and train professional partners for the new business line.
• Drive local partnerships and collaborations to boost visibility and walk-ins.
• Execute on-ground campaigns and monitor their effectiveness.
• Explore opportunities to improve automation and operational efficiency.
• Track performance metrics and continuously optimize for better results.

What We're Looking For:

• 1 to 3 years of experience in field operations, on-ground marketing, or field sales.
• Strong sense of ownership, accountability, and a results-oriented mindset.
• Excellent communication and negotiation skills.
• Ability to work independently in a fast-paced and dynamic environment.
• Previous experience in BTL marketing, local outreach, or similar roles is an advantage.

Note:

Only candidates who graduated between 2022 and 2024 and have a minimum of 1 year of experience are eligible to apply.