Campaign Management Analyst

Accenture in India; Bengaluru; On-site; INR 600,000 - 1,000,000; Full time

Job summary

Accenture in India is seeking a Campaign Management Analyst with 3 to 5 years of experience in marketing operations and digital marketing platforms. You will drive campaigns and optimize performance across channels using data and technology.

Proficiency in Marketo and Salesforce Marketing Cloud is essential; you will implement, develop and manage campaigns, coordinate content design, and work with teams in a rotating shifts environment.

Qualifications

• Graduation in any field.
• 3–5 years of experience in marketing operations or campaign management.
• Marketo and SFMC certified with current experience.

Responsibilities

• Balance marketing complexity with resources and drive performance.
• Implement and manage Marketo and Salesforce Marketing Cloud campaigns.
• Create content design and manage cross-channel campaigns.
• Collaborate with peers in a fast-paced environment and adapt to rotating shifts.

Skills

Marketing Operations

Salesforce Marketing Cloud

Marketo

Campaign Management

Education

Any Graduation

Tools

Marketo

Salesforce Marketing Cloud

Job description

Skill required

Marketing Operations - Salesforce Marketing Cloud

Designation

Campaign Management Analyst

Qualifications

Any Graduation

Years of Experience

3 to 5 years

About Accenture

Accenture is a global professional services company with leading capabilities in digital, cloud and security. Combining unmatched experience and specialized skills across more than 40 industries, we offer Strategy and Consulting, Technology and Operations services, and Accenture Song- all powered by the world’s largest network of Advanced Technology and Intelligent Operations centers. Our 699,000 people deliver on the promise of technology and human ingenuity every day, serving clients in more than 120 countries. We embrace the power of change to create value and shared success for our clients, people, shareholders, partners and communities. Visit us at www.accenture.com

What would you do

Help balance increased marketing complexity and diminishing marketing resources. Drive marketing performance with deep functional and technical expertise, while accelerating time-to-market and operating efficiencies at scale through Data and Technology, Next Generation Content Services, Digital Marketing Services & Customer Engagement and Media Growth Services. Role requires Digital Marketing in Marketo + SFMC + Campaign + Content Design, implement, develop & manage Marketo & Salesforce Marketing Cloud. A CRM platform that allows to create and manage marketing relationships and campaigns with customers. It is an integrated solutions for customer journey management, email, mobile, social, web personalization, advertising, content creation and mgmt and data analysis. Custom scripting languages used to personalize landing pages, create applications, construct cross-channel templates or layouts.

What are we looking for

Marketo + SFMC Certified Marketo + SFMC Certified as current experience

Roles and Responsibilities

• In this role you are required to do analysis and solving of lower-complexity problems
• Your day to day interaction is with peers within Accenture before updating supervisors
• In this role you may have limited exposure with clients and/or Accenture management
• You will be given moderate level instruction on daily work tasks and detailed instructions on new assignments
• The decisions you make impact your own work and may impact the work of others
• You will be an individual contributor as a part of a team, with a focused scope of work
• Please note that this role may require you to work in rotational shifts