Brand Intern (Graduates only)

Beco; Mumbai; On-site; INR 300,000 - 450,000; Full time

Job summary

Beco in Mumbai seeks a Field Marketing Executive to engage with shoppers and retailers, gather feedback, and support campaigns. You will visit stores, collect insights on product usage and competitive activity, and help translate learnings into actionable suggestions for the marketing team.

The role requires comfort with field visits across Mumbai, strong English and Hindi communication, and a keen interest in consumer brands and retail. Proficiency in Excel/Google Sheets is preferred.

Qualifications

• Proficient in Excel/Google Sheets.
• Willing to travel for field visits across Mumbai.
• Strong English and Hindi communication.
• Interest in marketing, consumer brands and retail.

Responsibilities

• Conduct consumer calls to understand product usage, complaints, repeat purchase behaviour and improvement areas.
• Research new launches, competitors, pricing, claims, packaging, ingredients and product communication.
• Maintain Excel/Google Sheets trackers for campaigns.
• Visit stores to introduce Beco products and drive placements.

Job description

ROLE

• Conduct consumer calls to understand product usage, complaints, repeat purchase behaviour and improvement areas.
• Research new launches, competitors, pricing, claims, packaging, ingredients and product communication.
• Maintain Excel/Google Sheets trackers for campaigns.
• Visit stores to introduce Beco products and drive placements.

REQUIREMENTS

• Good knowledge of Excel or Google Sheets.
• Comfortable with field visits across Mumbai.
• Good communication skills in English and Hindi.
• Confident speaking to store owners and consumers.
• Interest in marketing, consumer brands and retail.