Branch Manager - APC - Hisar

Birla Carbon; Hisar; On-site; INR 800,000 - 1,500,000; Full time

Job summary

Birla Carbon is looking for a leadership role focused on enhancing profitability and achieving business targets in Hisar, Haryana. This position requires effective leadership, resource planning, and monitoring team performance.

The ideal candidate will handle recruitment, develop training programs, and ensure a high-performance culture. Responsibilities also include managing expectations of high performers and monitoring attrition rates, along with building a robust distribution network.

Qualifications

• Experience in leadership roles with a focus on sales and team management.
• Ability to hire, develop, and deliver new business.
• Strong market intelligence and relationship management skills.

Responsibilities

• Ensure achievement of business targets.
• Build a productive distribution network.
• Monitor and guide the performance of the team.

Job description

Location: India, Haryana, Red Square Market, Hissar

Job Purpose

To ensure achievement of business targets and enhance profitability of the assigned area by providing effective leadership, planning resources, monitoring people performance & market changes, and ensuring timely operational support for smooth functioning. It also includes distribution building, retail development, and recruitment of BDMs, Agency Partners, and Advisors.

Job Challenges

• Building a robust variable distribution and high productivity network with high penetration leveraging the Agencyli>
• Short gestation period to hire, develop and deliver the new business in the new vertical due to continuous business demands.
• Involvement & engagement of the leader force that are not on the payrolls; a challenging prospect both from acquisition as well as activation perspective.
• Scarcity of skilled/right fit manpower to fit the module of business.
• Managing expectations of high performers: high performers’ expectation rises each year and satisfying it through innovative means is a big challenge.
• Managing attrition at the frontline due to competition.

Key Result Areas

1. KRA1: Ensure budget capacitization of BDM to induct them to the business workflows. Support actions include hiring qualified manpower of BDMs to maintain 100% FYP capacity, assisting & guiding BDMs in recruitment of Agency Partners and Advisors, monitoring the status of budgeted FYP capacity, ensuring KPIs & targets are communicated, ensuring goal sheet communication, carrying out goal setting, monitoring & reviewing performance, and taking corrective actions.
2. KRA2: Ensure training & development of the team to enhance performance. Actions include collaborating with the Sales Training team, ensuring attendance of trained advisor recruits in IRDA exams, conducting extensive training on recruitment and selling skills.
3. KRA3: Achievement of Business Targets. Actions include monitoring performance of BDMs on predefined parameters, ensuring continuous acquisition of advisors, ensuring communication on goal sheets, contests, payouts, ensuring majority of workforce achieves goals, driving benchmarks & motivating BDMSs and mentors.
4. KRA4: Track attrition and persistency to achieve business health, monitoring attrition of sales team and taking corrective actions, ensuring high percentile of modal premium through analysis and product mix.
5. KRA5: Identify business opportunities through market intelligence, gaining market intelligence and putting in place strategies, ensuring recruitment of advisors in unexploited potential areas.
6. KRA6: Relationship Management. Partner with other departments to ensure sales support and manage and resolve escalations.
7. KRA7: Team Management. Ensure continuous on-job training, skill enhancement, mentoring, supervising, coaching, providing training, and periodic job rotation for higher exposure.