Associate Manager-Acquisition (Household)

Idfc First Bank Limited; Rajasthan; On-site; INR 350,000 - 550,000; Full time

Job summary

IDFC FIRST Bank Limited is seeking an Associate Manager – Acquisition (Household) to drive frontline savings account acquisitions in the branch banking function. The role focuses on identifying potential customers, engaging through multiple channels, onboarding to digital platforms, and cultivating long-term relationships to fuel business growth.

Will involve onboarding customers on digital banking and ensuring high-quality acquisition with proper product mix and segment alignment, while

Qualifications

• Bachelor’s degree in any discipline.

Responsibilities

• Acquire savings account customers in the identified segment and generate references.
• Onboard and activate customers on digital banking platforms.
• Collaborate with team to deliver product and service offerings.
• Ensure compliance with sales standards and SOPs.
• Develop high-quality customer relationships and seek referrals.
• Support catchment mapping and branch scoping activities.
• Convert potential leads into business opportunities.

Skills

Customer-centric approach

Lead conversion

Digital onboarding

Compliance orientation

Team collaboration

English proficiency

Education

Bachelor's degree

Job description

About the Role

The Associate Manager – Acquisition (Household) is a front-line sales role within the Branch Banking function, responsible for acquiring new savings account customers for the bank. The role involves identifying potential customers, engaging with them through various channels, explaining the benefits and features of savings products, and closing sales. The incumbent also ensures customer satisfaction, facilitates onboarding to digital platforms, and fosters long-term relationships to support business growth.

Job Requirements

Key Responsibilities

Primary Responsibilities

• Acquire savings account customers in the identified segment and generate references from the designated catchment area.
• Ensure high-quality customer acquisition in terms of constitution, product mix, and segment alignment.
• Onboard and activate customers on digital banking platforms.
• Assist the Senior Sales Manager in catchment mapping and branch scoping exercises.
• Provide regular feedback to the Senior Sales Manager and Branch Manager on customer needs and business opportunities.
• Ensure adherence to sales compliance standards and organizational SOPs.
• Maintain strict compliance with internal policies and external regulatory guidelines.
• Conduct regular customer acquisition activities in the catchment area, targeting high-quality and HNI customers to enhance visibility for IDFC FIRST Bank.
• Work on key central initiatives and actively seek referrals from existing customers.

Secondary Responsibilities

• Collaborate with team members and support functions to deliver comprehensive product and service offerings to customers.

What We Are Looking For

Education

• Bachelor’s degree in any discipline

Experience

• 0–4 years of experience in sales, preferably within the BFSI (Banking, Financial Services, and Insurance) sector.

Skills And Attributes

• Customer-centric approach with a focus on relationship building.
• Ability to identify and convert potential leads into business opportunities.
• Familiarity with digital banking platforms and onboarding processes.
• High level of integrity and compliance orientation.
• Team collaboration and adaptability in a dynamic environment.
• Fluent in English with strong business communication skills