Associate Director - Entertainment Pricing, Planning, Supply and Ad Products, Digital

7018 Jiostar India Private Limited; Maharashtra; On-site; INR 3,500,000 - 5,500,000; Full time

Job summary

JioStar is seeking an Associate Director, Entertainment Ad Sales (PRS Team) to lead high-impact ad product and ad tech initiatives for the entertainment vertical. You will bridge sales, product, engineering, and leadership to roll out new offerings and enhance existing features.

You will identify ad tech opportunities to scale monetization, pricing, packaging and new formats, guiding cross-functional teams and delivering pilots, A/B tests, and scalable rollouts.

Qualifications

• 5-8 years of experience in digital media, adtech, programmatic, or product/revenue/monetization roles.
• Experience driving ad product development, pricing & packaging, or monetization initiatives.
• Ability to work with cross-functional teams and translate product levers into revenue impact.

Responsibilities

• Lead high impact ad product launches and new ad formats.
• Coordinate with Sales, Product, Engineering, and Ad Ops for timely execution.
• Influence roadmap priorities and align stakeholders on objectives.
• Manage pilots, A/B testing, feedback loops, and scale rollouts.
• Communicate program updates and risks to leadership concisely.

Skills

Digital media

Adtech

Programmatic

Revenue monetization

Cross-functional collaboration

Strategic thinking

Education

Bachelor's/Master’s degree

Job description

Job Summary

As Associate Director, Entertainment Ad Sales (PRS Team), you will lead high impact Ad product & Ad tech initiatives for the entertainment vertical. You will act as a bridge between sales, ad product, ad operations, and leadership to roll out new Ad offerings and enhance the features of existing offerings. You will identify new ad tech related opportunities to scale up monetization, pricing, packaging, and new format rollouts aligned with market needs and internal capacity.

About the team

The Entertainment PRS (Product, Revenue & Strategy) function plays a critical role in defining how we monetize Entertainment Content, package ad offerings, optimize yield, and introduce innovative new ad offerings to stay ahead in the market. We operate at the intersection of technology, product, and monetization, driving programs that can scale up revenue and make Jiohotstar Entertainment preferred destination for advertisers too.

Key Responsibilities

• Drive high impact ad product launches (e.g. new ad formats, targeting, ad experiences)
• Work with cross functional stakeholders (Sales, Product, Engineering, ad ops, BI)
• Influence roadmap priorities by aligning stakeholders on objectives and outcomes
• Coordinate with stakeholder teams to manage dependencies and ensure timely execution
• Partner with sales teams to sell packaged propositions, custom solutions, strategic deals and resolve teething tech issues
• Regularly communicate program updates, decisions, and risks to leadership concisely and visually
• Coordinate pilot launches, A/B testing, feedback loops, and scale rollout.

Skills & Attributes for success

• 5 to 8 years of experience in digital media, adtech, programmatic, or product / revenue / monetization roles.
• Hands on experience driving one or more of: ad product development, pricing & packaging, programmatic monetization, yield management, new ad formats.
• Deep understanding of the advertising ecosystem (DSPs, SSPs, exchanges, header bidding, private marketplaces, targeting).
• Experience collaborating with cross-functional stakeholders (sales, product, engineering, Ad ops).
• Ability to think commercially and translate product levers into revenue impact.
• Excellent communication skills and ability to influence stakeholders.
• High ownership mindset, ability to operate in ambiguity, structured thinking.

Preferred Education & Experience

A Bachelor's/Master’s degree with a minimum of 5-8 years of experience. Experience in Product/Strategy/Program roles in OTT/Media/Adtech is a must.

About the company

Perched firmly at the nucleus of spellbinding content and innovative technology, JioStar is a leading global media & entertainment company that is reimagining the way audiences consume entertainment and sports. Its television network and streaming service together reach more than 750 million viewers every week, igniting the dreams and aspirations of hundreds of million people across geographies. JioStar India Private Limited (formerly known as Star India Private Limited) is an equal opportunity employer. The company values diversity and its mission is to create a workplace where everyone can bring their authentic selves to work. The company ensures that the work environment is free from any discrimination against persons with disabilities, gender, gender identity and any other characteristics or status that is legally protected.