Assistant Manager - Menswear Designer

Aditya Birla Lifestyle Brands Limited; Karnataka; On-site; INR 400,000 - 900,000; Full time

Job summary

Aditya Birla Lifestyle Brands Limited is seeking a Menswear Knits Designer to create seasonal collections for polos, crew necks, sweatshirts, and sweaters. You will lead trend research, mood boards, color palettes, and fabric stories while collaborating with merchandising, sourcing, and production teams.

The role requires 2–5 years in menswear knits, strong design software skills, and the ability to balance fashion with cost and commercial viability.

Qualifications

• Bachelor's Degree/Diploma in Fashion Design, Apparel Design, Knitwear Design or related discipline.
• 2–5 years of relevant experience in Menswear Knits Design.
• Experience with leading fashion/retail brands and end-to-end product development.
• Exposure to casualwear and knitwear categories.

Responsibilities

• Design and develop seasonal collections for Sweatshirts, Sweaters, Polos, and Crew Neck styles in menswear knits.
• Conduct trend research, market analysis, competitor benchmarking, and consumer insights to identify opportunities.
• Create mood boards, concept presentations, color palettes, fabric stories, and design briefs.
• Develop detailed sketches, technical specifications, and artwork using design software.
• Work closely with merchandising, sourcing, technical, and production teams for timely development.
• Collaborate with fabric and trim suppliers to identify innovative materials, constructions, washes, and finishes.
• Participate in prototype reviews, fit sessions, and sample evaluations to ensure design intent is maintained.
• Ensure collections balance fashion, quality, cost, and commercial viability.
• Monitor product performance and incorporate learnings into future collections.
• Stay updated on global menswear, knitwear, athleisure, and casualwear trends.

Skills

Menswear knitwear design

Knitwear construction

Polos, Crew Necks, Sweatshirts, Sweats

Trend forecasting

Adobe Illustrator

Adobe Photoshop

Fabric & yarn knowledge

Creative-to-commercial balance

Stakeholder management

Attention to detail

Education

Bachelor's Degree/Diploma in Fashion Design

Tools

Adobe Illustrator

Adobe Photoshop

Job description

Key Responsibilities

• Design and develop seasonal collections for Sweatshirts, Sweaters, Polos, and Crew Neck styles within the menswear knits category.
• Conduct trend research, market analysis, competitor benchmarking, and consumer insights to identify emerging fashion opportunities.
• Create mood boards, concept presentations, color palettes, fabric stories, and design briefs.
• Develop detailed sketches, technical specifications, and artwork using design software.
• Work closely with merchandising, sourcing, technical, and production teams to ensure timely product development.
• Collaborate with fabric and trim suppliers to identify innovative materials, constructions, washes, and finishes.
• Participate in prototype reviews, fit sessions, and sample evaluations to ensure design intent is maintained.
• Ensure collections achieve the right balance between fashion, quality, cost, and commercial viability.
• Monitor product performance and incorporate learnings into future collections.
• Stay updated on global menswear, knitwear, athleisure, and casualwear trends.

Key Skills & Competencies

• Strong understanding of menswear knitwear construction and garment development.
• Expertise in designing Polos, Crew Necks, Sweatshirts, Sweaters, and Casual Knitwear.
• Proficiency in Adobe Illustrator, Photoshop, and related design tools.
• Strong trend forecasting and fashion interpretation skills.
• Knowledge of knit fabrics, yarns, washes, embellishments, and garment finishing techniques.
• Ability to balance creative design with commercial product requirements.
• Excellent communication, presentation, and stakeholder management skills.
• Strong attention to detail and problem-solving capabilities.

Educational Qualification

• Bachelor's Degree/Diploma in Fashion Design, Apparel Design, Knitwear Design, or a related discipline from a recognized institute.

Preferred Experience

• 2-5 years of relevant experience in Menswear Knits Design.
• Prior experience with leading fashion, retail, lifestyle, or apparel brands.
• Experience designing across casualwear and knitwear categories.
• Exposure to end-to-end product development and vendor interactions will be preferred.