Assistant Manager - Commerce

Publicis Groupe; Gurugram District; On-site; INR 800,000 - 1,300,000; Full time

Job summary

Publicis Groupe in India is seeking an Assistant Manager - commerce to oversee campaign execution across e-commerce and quick commerce platforms. The role involves hands-on campaign management on Amazon, Flipkart, and quick commerce platforms with a focus on ROAS, budgets, and timelines.

You will monitor live campaigns, implement optimisation measures, and coordinate with internal teams and clients to share insights and recommendations.

Qualifications

• 2.8-4 years of relevant experience in e-commerce or digital media.
• Hands-on experience in campaign execution across e-commerce platforms.
• Practical experience with quick commerce platforms is mandatory.

Responsibilities

• Execute e-commerce media campaigns across Amazon, Flipkart, and quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart.
• Ensure campaign delivery as per media plans, budgets, and timelines.
• Monitor live campaigns and implement optimisation measures.
• Manage campaign execution across quick commerce platforms, including sponsored listings and visibility initiatives.
• Coordinate with platform representatives to improve campaign performance.
• Understand platform dynamics, including product availability, pricing, and promotions.
• Track campaign performance against KPIs such as ROAS, sales, traffic, and visibility.
• Analyse campaign data and identify opportunities for improvement.
• Ensure effective budget utilisation and campaign delivery.
• Prepare regular campaign reports, dashboards, and performance summaries.
• Share insights and optimisation recommendations with internal teams and clients.
• Collaborate with planning, account management, analytics teams, and platform partners.

Skills

Campaign management

Performance monitoring

Optimization

Stakeholder coordination

Tools

Excel

Reporting tools

Job description

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Over the years, we have evolved our definition of ROI, as it has changed with the ever-complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media. Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a Return on Imagination and more integrated experiences that inspire Growth. Top-line growth for our clients' businesses, growth for our people and growth for our culture. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward thinking and accountable to our clients. Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content, and superior trading. This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes. It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients. It means we adopt new data analytics and value optimisation techniques while building relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward thinking and accountable to our clients.

Overview

Publicis Groupe is looking for an Assistant Manager - commerce to manage campaign execution across e-commerce and quick commerce platforms. The role requires hands-on experience in campaign management, performance monitoring, optimisation, and stakeholder coordination.

Key Responsibilities

Campaign Management & Execution

• Execute e-commerce media campaigns across Amazon, Flipkart, and quick commerce platforms such as Blinkit, Zepto, and Swiggy Instamart.
• Ensure campaign delivery as per media plans, budgets, and timelines.
• Monitor live campaigns and implement optimisation measures.

Quick Commerce Campaigns

• Manage campaign execution across quick commerce platforms, including sponsored listings and visibility initiatives.
• Coordinate with platform representatives to improve campaign performance.
• Understand platform dynamics, including product availability, pricing, and promotions.

Performance & Optimisation

• Track campaign performance against KPIs such as ROAS, sales, traffic, and visibility.
• Analyse campaign data and identify opportunities for improvement.
• Ensure effective budget utilisation and campaign delivery.

Reporting & Stakeholder Management

• Prepare regular campaign reports, dashboards, and performance summaries.
• Share insights and optimisation recommendations with internal teams and clients.
• Collaborate with planning, account management, analytics teams, and platform partners.

Skills & Experience

• 2.8-4 years of relevant experience in e-commerce or digital media.
• Hands-on experience in campaign execution across e-commerce platforms.
• Practical experience with quick commerce platforms is mandatory.
• Agency experience preferred.
• Strong analytical skills and working knowledge of Excel and reporting tools.
• Good communication, coordination, and problem-solving skills.

Why Publicis Groupe?

• Work with leading brands across e-commerce and quick commerce.
• Gain exposure to performance-driven campaigns and digital media strategies.
• Access learning and career growth opportunities within Publicis Groupe.