Assistant Acquisition Manager-Branch Banking

Ujjivan Small Finance Bank Ltd.; Jodhpur; On-site; INR 300,000 - 540,000; Full time

Job summary

Ujjivan Small Finance Bank Ltd. is seeking an Assistant Acquisition Manager (AM-II) for Branch Banking in a full-time role at the branch location.

The role focuses on acquiring liabilities from open market, assisting CRS with unsecured loans for conversions, and enhancing existing customer relationships through cross-selling, while guiding customers to use ATMs and alternate channels. The candidate will work with the Branch Sales Manager and participate in channel diversification, customer

Qualifications

• Graduate, preferably in commerce and related streams.
• 1-3 year experience, preferably in sales.
• AMFI / IRDA Certified.

Responsibilities

• Meet the set targets on liabilities in terms of open market acquisition & existing customer conversion.
• Understand need and acquire customers who meet the criteria for liability products through leads generated by branch staff, personal leads, referrals or alternate channels.
• Maintain the database of the prospects, meet select prospects and manage the relationship thereafter.
• Accompany CRS-Unsecured loans on the field for actively driving conversion of existing borrowing customers into liabilities customer.
• Cross-sell other secured loan products and pass quality leads to respective loan officers.
• Share customer insights/product related feedback with the Sales Manager - Liabilities.

Skills

Communication skills

Selling skills

Time management

Education

Graduate, preferably in commerce and related streams

AMFI / IRDA Certification

Tools

Documentation skills

Job description

• POSITION DESCRIPTION
  

JOB TITLE : Assistant Acquisition Manager
GRADE : AM-II
DEPARTMENT : Branch Banking
LOCATION : Branch
SUB-DEPARTMENT : TYPE OF POSITION : Full-time
REPORTS TO : Branch Sales Manager - Branch Banking
REPORTING INTO
NA

• ROLE PURPOSE & OBJECTIVE
  

The incumbent will be primarily responsible to -

• Acquire new customers for liabilities from open market
• Assist the CRS - unsecured loans for conversion of existing borrowing customers for liabilities
• Enhance the relationship with the existing customers by cross-selling products and services as per the profile & need of the customers
• Train/assist customers to use ATM and BCs; drive usage of alternate channels
• SIZE OF THE ROLE
  

FINANCIAL SIZE
NON-FINANCIAL SIZE

• Target assigned as per the branch
• CASA Book - as per the branch
• TD Book - as per the branch
• Segment wise book (NR, Senior Citizen, HNI etc) - as per the branch
• Number target for all the respective products.
• CA
• SA
• TD
• KEY DUTIES & RESPONSIBILITIES OF THE ROLE
  

Business

• Meet the set targets on liabilities in terms of open market acquisition & existing customer conversion
• Understand need and acquire customers who meet the criteria for liability products through either of the below channels:
• Leads generated by branch staff and personal leads
• Referrals generated from existing customers
• Alternate channels
• Maintain the database of the prospects, meet select prospects and manage the relationship thereafter
• Accompany CRS-Unsecured loans on the field for actively driving conversion of existing borrowing customers into liabilities customer
• Cross sell other secured loan products of Ujjivan and pass quality leads to respective loan officers
• Share customer insights/product related feedback with the Sales Manager - Liabilities
  

Customers

• Interact with customers in a courteous and professional manner; provide prompt, efficient and accurate services
• Reduce customer dormancy and customer attrition by continuous engagement / interaction
• Resolves the customer queries on various accounts, FD / RD, remittances & third party product
  

Internal Processes

• Guide the customer to fill the 'Account Opening Form'; ensure receipt and verification of KYC documents; obtain customer signatures on all mandatory documents
• Strictly adhere & maintain compliance to KYC norms
• Drive the usage of alternate channels such as ATMs, BCs and assist customers to use ATMs for dispensing cash
  

Learning & Performance

• Maintain up to date knowledge of the liabilities products and services as well as a working knowledge of other products offered in the branch
• Resolve queries raised by CRS-unsecured loans w.r.t liability products and support them in selling liabilities
• Ensure adherence to training man-days/ mandatory training programs for self
  

Ensure goal setting, mid-year review and performance appraisal processes are completed within specified timelines

• MINIMUM REQUIREMENTS OF KNOWLEDGE & SKILLS
  

Educational

• Graduate, preferably in commerce and related streams
  

Experience

• 1-3 year experience, preferably in sales
  

Certifications

• AMFI / IRDA Certified
  

Functional Skills

• Basic knowledge on retail banking products
• Documentation skills
• Process compliance focus
• Communication skills: fluent in the local language
  

Behavioral Skills

• Courteous customer service skills
• Time Management
• Selling skills
• Telephonic cold calling skills
• Willingness to travel & relocation as per business requirements and career opportunities
  

Competencies

• Planning & Organizing
• Driving Execution
• Managing Relationships
• Customer Focus
• KEY INTERACTIONS
  

INTERNAL
EXTERNAL

• Branch Team - Unsecured Loans (CRM, CRS); Secured Loans (Loan Officers); Operations team
• Regional Product & Marketing team
• State HR
• BC Agents
  

PREPARED BY: Priyanka Pal
DATE: 14-02-2024
REVIEWED BY: Jyothi Mohan
DATE: 15-02-2024
LAST UPDATED BY: TM Team
DATE: 17-02-2024